From: google.com

Without any official announcement Google quietly updated its Google News and Google Blog search last week. So as to mark its seventh anniversary Google decided to revamp the look of the website. As seen in Blog search it comes with fresh design and use of new color schemes.

While Google news update was formally announced on Google’s official Blog site, Google blog update was left unannounced. New features include:

• New color frames on homepage
• addition of featured videos and photos
• Youtube logo

The fresh Google news page provides better accessibility to useful information, easy navigation options and finer comprehensibility.

Google Blog on the other hand has become more streamlined. The new layout is very clean, chick and coherent. It comes with new options like

• addition of new blogs
• improved grouping of blog posts
• Faster processing of fresh blogs

The whole experiment is designed to enhance user experience and stimulate better reactions.

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Tag: Google, Updates, SEO





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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/QOQeP2r47zc/sn-4-20090527GoogleUpdatedNewsandBlog.html

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From: google.com

The Wall Street Journal states that Google has recently started calculating the pay histories, promotion and employee reviews through a mathematical formula for finding out its 20,000 employees, who are most likely to leave the job.

Although, Google officials are reluctant to share information about the formula that is still said to be on testing phase. The inputs of formula include details from surveys and peer reviews. A key complaint amongst most of the employees is being underused and the algorithm has already identified the Google employees with such feeling.

Laszlo Bock, HR Department, Google said, We have not yet seen most important people leaving the job. The formula will definitely be of great help in getting inside employee’s head even before he know that he should leave the company.

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Tag: Google, Promotion, SEO





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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/7IgGZ_vHjcU/sn-4-20090526GoogleAndWhoIsLeaving.html

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From: google.com

From Yahoo1 Dev net today comes Placemaker, a geoparsing Web service that gives you a way to determine the whereness of unstructured content. From Yahoo! This read-only service identifies, disambiguates, and extracts places from structured and unstructured text content, such as web pages, feeds, news, blog posts, and status updates. As an open API, Yahoo! Placemaker helps developers make applications and datasets location-aware. See http://developer.yahoo.com/geo/placemaker/







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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/3Xkzd0X2H0s/sn-4-20090521YahooIncreasingYourWherenesswithPlacemaker.html

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From: google.com

Nielsen Online







Google

April: 64.0%

March: 64.2%

Change: -0.2



January 2009: 62.8%

Change: +1.2



Yahoo

April: 16.3%

March: 15.8%

Change: +0.5



January 2009: 16.2%

Change: +0.1



MSN

April: 9.9%

March: 10.3%

Change: -0.4



January 2009: 11.2%

Change: -1.3



ASK

April: 2.1%

March: 2.1%

Change: 0.0



January 2009: 1.9%

Change: +0.2



AOL

April: 3.7%

March: 3.7%

Change: 0.0



January 2009: 4.0%

Change: -0.3



Data scoring techniques tend to change over time making past data inaccurate. As always, information here is for entertainment purposes only.



Source: Nielsen Online



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Tag: Search Engine Market Share



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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/MtP5Xs7zOvM/sn-4-20090520April2009SearchEngineMarketShare.html

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From: google.com

...Feral Cats Rejected.



What does a search engine do about photographing the cobbled streets and side alleys of the world. Thats the dilemma that Google faces when trying to add Street View to many city locations in Europe.



The solution? Well, I would have suggested micro-cameras attached to feral cats, but Google went with nerds on tricycles.







I still like my idea better!





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Tag: Google Street



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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/VdWh3X-LBhs/sn-4-20090519TricyclesBringGooglesStreetViewtoNarrowStreets.html

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From: google.com

One of the recent reports by Pingdom states that Google made an astonishing profit of $209,624 per employee in 2008. The report also indicated that the profits earned by Google has surpassed many other large tech companies like Microsoft, Apple, Intel and IBM.







The report included company names like Adobe, Amazon, Apple, Baidu, Cisco, Dell, eBay, Google, HP, IBM, Intel, Microsoft, Oracle, Sun and Yahoo.



Following are some of the companies that earned almost the same profit/employee:


* More than $30k: IBM, Yahoo, Amazon and Dell
* Around $64k: Oracle and Intel
* Around $120k: Adobe and Cisco.



According to the report, Microsoft earned an impressive $194,297 per person, in spite having four times as many employees as Google “ it’s quite an achievement. However, companies like HP and IBM are by far the largest companies listed in terms of their size, but have a relatively low profit margin per employee.



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Tag: Google Profit



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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/jD46EpqxjDw/sn-4-20090518201KProfitPerEmployeeatGoogle.html

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From: google.com

Calendar.google.com has officially released Google Calendar with new Tasks features.



Here’s a screen preview of Google Calendar:







Just click on the Tasks links on the left side and you’ll notice a widget appear on the right hand side. This widget also shares its content and behavior with the Tasks features available in the Gmail Labs.



To add a new task simply type at a new position within the gadget. Click on the > icon to the right to add more item features. If you want to delete a task just press the backspace button.



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Tag: Google Calendar



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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/hR2CzddWa-A/sn-4-20090515NewGoogleCalenderTasksReleased.html

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From: google.com

After 18 months on the job, current Ask.com chief executive, Jim Safka, will be leaving the company. The decision to leave was difficult for Jim, and it came about under...

… very unfortunate circumstances. Jims brother recently passed away, causing Jim to re-evaluate his life. Marketing Pilgrim wishes Jim best of luck in his future endeavors.



Jims departure wont be easy for Ask, as they are already far behind competitors in the search engine realm (only a 2.1% market share in March). Jim was originally hired to replace Jim Lanzone as part of the companys shake up back in January 2008.



In an e-mail to the companys staff, InterActiveCorp CEO Barry Diller acknowledged Jims contributions to the company:


“Jim has demonstrated tremendous leadership during his tenure at IAC, first at Match.com and most recently at Ask.com, where he helped the Ask Network become the 6th largest in the U.S. and created the foundation for a new growth strategy that is showing early positive traction.”



Ask will now be led by Scott Garell who has been promoted to President of Ask Networks. Scott joined Ask back in January 2008 at the same time as Jim.



I think the question we are all asking is, Will this be the final straw that breaks Asks back? Strong leadership is key to Asks survival, and only time will tell if Scott is capable of handling the pressure to turn Ask around.



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Read Original: http://feedproxy.google.com/~r/searchnewzlatestnews/~3/BGJ7Tin6j-c/sn-4-20090514AskcomCEOReadytoPartWays.html

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From: sitepronews.com

It is no real secret that a well written topical blog can significantly help out your website - so why aren’t you doing it?
The most common reasons I hear for not starting a blog involve a lack of time to write posts, and limited ideas to write about, but taking that extra time to get [...]

Post from: SiteProNews: Webmaster News & Resources

Blogging Your Way to the Top

Read Original: http://www.sitepronews.com/2009/05/29/blogging-your-way-to-the-top/

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From: searchenginewatch.com

It seems like every time he we talk he wants to say my name, so that when he gets to my last name he can exaggerate the bing. BING!” - Chandler Bing on Friends

It’s not like Microsoft didn’t know what was coming. Choosing a name like Bing for their new search engine was bound to attract all sorts of reaction. It’s a source of curiosity and quickly became fodder for jokes and references.

The first thing that came to my mind is Chandler Bing, arguably one of the most charming yet sarcastic characters in US sitcom history. Played by Matthew Perry, Chandler Bing was one of the six Friends on the hit TV show that helped define Thursday nights as a “Must See TV” night. On the show, both his first and last names were the sources of many a tease, but he took it all in stride, something Microsoft appears to be doing as well.

Another famous Bing is a crooner and classic movie star who went by the last name Crosby. Most famous for his hit musical White Christmas, Crosby’s smooth vocals grace our ears every December. Crosby was a true triple threat. He could sing, dance, and act with the best of them. Microsoft is taking the multi-faceted approach as well, by tackling various niches from travel to shopping to health.

Then there are the plays on the word Bing as well as colloquialisms and acronyms. Ba da bing ba da boom is a phrase that, according to Urban Dictionary, means something that is done quickly and easily. “Bing It On” is a take on the phrase “Bring It On,” while many speculated that Bing stood for “Boy, It’s Not Google.”

When I asked Whitney Burk of the Bing Team why the name was chosen, she said the word “sounded like the moment of discovery.” But Bing is more than a sound. Burk said the word is simple, easy to remember and globally appropriate.

Oh yeah, and Burk said that Bing does NOT stand for “Boy It’s Not Google.” It’s not an acronym.

The ultimate question when it comes to branding and naming is, “Does it pass the verb test?” Xerox, FedEx, Google and Twitter have all seen their names turned into verbs. “Can you Xerox this for me?” and “I need to FedEx the gift in time for Christmas” are phrases you’ve probably heard before.

Will we now hear people say things like “I Binged chocolate chip cookies and found a great recipe” or “I’m going to Bing his name and see what comes up?”

I’m not so sure. It’s not that a brand has to have a name that turns into a verb. You don’t put on your running shoes and say, “I’m going Nike-ing.” But when it comes to search, people have come to expect it. You hear it when people talk about using Google, even in the movies or on TV.

What happens with the Bing brand remains to be seen. The search engine launches to the public next week and after that, much of it is out of Microsoft’s hands. Then, the people will decide if Bing is set to join Chandler, Crosby and the colloquialisms as one of the most famous Bings in history.

Read Original: http://feeds.searchenginewatch.com/~r/sewblog/~3/MDZdTtGM9B0/090529-113712

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From: sitepronews.com

You may have noticed the explosion of $7 products and the $7 script phenomenon. You could hardly miss it!
This all started when a well-known marketer released an ebook in which he contended that $7 was the perfect price point for impulse buys. He claimed that if a product was $7 or below, people [...]

Post from: SiteProNews: Webmaster News & Resources

The $7 Product - Myth, Reality, Or Self-Fulfilling Prophecy?

Read Original: http://www.sitepronews.com/2009/05/29/the-7-product-myth-reality-or-self-fulfilling-prophecy/

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From: sitepronews.com

It seems that everybody knows somebody that does “website design”. The term can refer to anyone from a high school student working on the weekends between book reports to an established professional website designer. Because of this, you need to be careful when choosing a website design company. Choosing the wrong [...]

Post from: SiteProNews: Webmaster News & Resources

5 Things to Consider Before Choosing a Website Design Firm

Read Original: http://www.sitepronews.com/2009/05/29/5-things-to-consider-before-choosing-a-website-design-firm/

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From: searchenginewatch.com

Microsoft has teamed up with Telligent and speakTECH to form the Social Enterprise Alliance. Via the Alliance comes an enterprise social networking solution for manufacturing and consumer goods sectors companies.

The Social Enterprise Solution is designed to be a robust solution, integrated with a company’s site instead of than simply copying and pasting code from Google’s Friend Connect or Facebook Connect (which leaves a site co-branded with Google or Facebook).

“The Social Enterprise Alliance with Telligent and speakTECH demonstrates Microsoft’s commitment to recognizing partners that collaborate to offer a higher level of solutions and services offerings that are more relevant to customer needs,” said Greg Urquhart, general manager, U.S. ISV and National System Integrators, U.S. Partners Group at Microsoft. “By integrating Telligent’s Community Server platform with speakTECH’s integration and services expertise—all of which leverage the Microsoft Office SharePoint Server platform—companies have a better solution to connect with their customers, partners, suppliers and investors.”

Ultimately, the Social Enterprise Solution is designed to define and develop communities based around a company.

“Manufacturing and consumer goods companies have a unique opportunity to put the power of social computing to work across all aspects of their business, improving engagement and collaboration of employees, partners, distributors and customers,” said Rob Howard, founder and CTO of Telligent. “Holistic social computing solutions enable the agile and innovative enterprise.”

As social media continues to grow at a rapid-fire pace, a deep integration of social networking technologies is becoming a necessity for many brands.

“Companies are finding the return on investment for social media campaigns to be aggressively outpacing traditional marketing strategies,” said Aaron Sloman, CEO of speakTECH. “It’s driving a transformation where traditional marketing departments need to re-tool as interactive marketing agencies.”

Read Original: http://feeds.searchenginewatch.com/~r/sewblog/~3/e5ODvVGFkpA/090529-095121

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From: google.com

Posted by JoelJonathan

This post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

I feel like a mosquito in a nudist colony because I just don’t even know where to start with this one. Let’s just go for broke and see what happens:

1. You Can’t Manage People – Even if you think you can “out-SEO” Rand, Aaron Wall, and Wikipedia to boot while riding a scooter down a hill with one brain tied behind your back as you make fun of Matt Cutts’ momma to his face, then guess what? You still need some skill managing people if you ever want to scale your income up dramatically. After all, even multi-millionaire, 1 hour a day worker Markus Friend pays people to do all of the tedious tasks that he needs done for his mega popular and mega profitable dating website.
2. You Aren’t Organized – You can only let your list of link partners’ contact info that you should have kept up to date go stale for so long or forget to pay your copywriter for so long or spend too much time trying to find the password for your client’s site for so long, etc. etc. before you begin to see a serious increase in stress and a serious decrease in your productivity and ultimately your money making potential.
3. You Spend All Day on Forums/Blogs – If the majority of your time is spent reading about SEO instead of doing SEO, then your income will never be what it could be. Of course, I am not saying that reading and learning about SEO is not important, and in fact it is extremely important to always be learning, but you and I both know that it can be easy to justify what is really just mindless browsing as “SEO training”.
4. You Have No Process – The value of your time decreases if you have to keep repeating and trying to remember steps that you should already have documented. Call it an SEO cheat sheet, call it a list of steps for researching a new niche, call it whatever you want to call it, but write it down and document what your plan of action is so you don’t waste valuable time thinking about what to do instead of thinking about how to best do what you need to do.
5. You Don’t Take Risks – Whether this means striking out on your own to start your own firm to do SEO work for clients ($ potential if you are good but also some risk) or whether it means getting serious about spending some time and money to do in house SEO for your own website(s) ($$$ potential if you are really good but of course some risk as well), you have to take some risks in order to really maximize your SEO earning potential.
6. You Are a Cheap Son of a Gun – If you don’t believe in yourself enough to invest in tools that will make you a better SEO, then good luck because that is all you have – luck. Think of yourself and your SEO education as an investment. Pretend you are putting yourself through “SEO School” and spend some money all the while realizing that this investment in yourself will pay off in with a higher future earning potential.
7. You Treat SEO as a Hobby – I’m going to tell you something that you may not enjoy reading… SEO is work. There, I said it and now I feel better. SEO has fantastic opportunities to make a great deal of money if you are smart, willing to learn, and you work hard. However, the same principles for offline business success hold true online in the SEO realm as well. There is no magic elixir that shoots through your cable modem into your PC and right through your mouse into your fingers that makes any halfhearted lazy SEO effort you might muster up instantly fill up your bank account. Work smarter AND harder and SEO can make you a lot of money. Treat SEO as a hobby at your own risk if your goal is to make money and not just have fun.

I run a domain name tools website and I see a lot of awesome risk takers that work long hours and research domain names until they are blue in the face, and then they pounce on great domain names that will likely make them quite a nice sum of money in the future. On the other hand, there are some who maybe don’t put in the necessary research and just snap up what-ever.info piece of junk domain name they come across that strikes their fancy, hoping that their domain name “lottery ticket” will pay off big in the future.

Be someone who is dedicated to working hard and making a lot of money as an SEO. Hopefully these 7 reasons are a help to you as you strive to be the best SEO you can possibly be and make the most money possible.

 

BONUS REASON: “7 Reasons” just sounds better than “8 Reasons,” but maybe even the #1 thing that can hold back your long term SEO money making potential is a Short Term Focus. A long term focus wants to provide loads of quality content and offer an enjoyable user experience while a short term focus is concerned only with “gaming” the search engines or exploiting flaws in the system with no regard for long term user loyalty. Concentrate exclusively on the short term to your own money making detriment.

DISCLAIMER: I love SEO and think that SEO is a lot of fun. Money is, of course, not everything, and there is nothing wrong with doing SEO purely for enjoyment or as a hobby. That being said, making a lot of money doing SEO is also a lot of fun.

Do you like this post? Yes No

Read Original: http://feedproxy.google.com/~r/seomoz/~3/9o4iwORg390/7-reasons-why-you-might-not-be-making-money-as-an-seo

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From: searchenginewatch.com

Omniture has created a new tool designed to measure the success of Facebook applications. Dubbed App Measurement for Facebook, it utilizes the reporting capabilities of the company’s online analytics solution SiteCatalyst.

With App Measurement for Facebook, marketers can view users by how many members they have, see which parts of the app are most popular, monitor video sharing, and observe which users invited their friends to the app.

Check out more screenshots of the tool at Omniture’s Flickr stream.

Facebook apps are an increasingly popular way for companies to leverage social media in their online marketing campaigns.

“With more than 200 million active users, marketers are intrigued by the potential of Facebook to help them connect with consumers in personalized and meaningful ways,” said Brett Error, CTO and executive vice president, products at Omniture.

But unlike SEO and SEM, social media has been notoriously difficult to measure. App Measurement for Facebook attempts to fill this void.

“The relatively young phenomenon of social media has forced marketers to rely on experimentation to tap into that potential,” said Error. “The App Measurement for Facebook solution will deliver actionable insight concerning Facebook applications and help marketers develop data-driven social media marketing strategies that support and positively affect efforts across other online channels.”

The tool is now available for SiteCatalyst customers and is part of the Omniture Online Marketing Suite.

Read Original: http://feeds.searchenginewatch.com/~r/sewblog/~3/j1J9ZYvOdZA/090529-092041

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