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Out of my Gord - By Gord Hotchkiss
GrokDotCom - By Brian Eisenberg
Link Building Best Practices Blog
SEM Hints: Search Engine Marketing Hints, Tips & Tools For Online Businesses
Search Engine Land - by Danny Sullivan
Virtual Marketing Blog: Internet Marketing News, Reviews and Insights
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/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Microsoft to Announce Third Quarter Results April 23, 2009
From: searchenginewatch.com:80
Microsoft has announced that it will release its third quarter earnings on Thursday April 23, 2009. (For many companies, it’s time for first quarter earnings, but Microsoft’s fiscal year begins in July instead of January.)
The earnings will be announced via conference call at 2:30pm PST on the 23rd. A live webcast of the call will be made available at the investor relations site which can be found here.
In January, Microsoft surprised Wall Street by releasing its 2nd quarter earnings several hours earlier than announced.
Read Original: http://feeds.searchenginewatch.com:80/~r/sewblog/~3/rON3HEuJN_E/090401-064511
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Google AdWords Brings Rich Media and Video Templates to Display Ad Builder
From: searchenginewatch.com:80
Last October, Google launched a display advertising builder in AdWords to help online advertisers create banner ads. Since then, the tool has received a few updates as well as the addition of various templates from time to time. For example, last week a coupon template was released.
This week, rich media and video templates are being added to the mix. Advertisers will be able to track interactions such as mouseover rates and use multiple destination URLs with these new templates.
Here’s a video introducing the new templates:
<iframe class="embeddedvideo" src="http://www.youtube.com/v/4f0IpSn99uY&color1=0xb1b1b1&color2=0xcfcfcf&hl=en&feature=player_embedded&fs=1" type="application/x-shockwave-flash" width="425" height="344"></iframe>
Read Original: http://feeds.searchenginewatch.com:80/~r/sewblog/~3/TKfswoO4XcU/090401-063905
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Google News Expands Local Feature to UK, Canada, and India
From: searchenginewatch.com:80
In February 2008, Google News launched a feature that allowed users to view local news. The feature is a section of the Google News homepage. Users simply type in their zip code or city and get headlines from their area. The feature, like most Google products and updates, debuted to a US-only audience.
Now, users in the UK, Canada, and India are getting the local news feature for their respective Google News sites.
If you can’t find the local section on your page, click the “Personalize this page” link in the top right corner. Select “Add local section” and you should be good to go.
Read Original: http://feeds.searchenginewatch.com:80/~r/sewblog/~3/a1q_7G_Li4c/090401-063033
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
KSEO Talk Radio - How do search engines work?
From: verticalmeasures.com
We discovered KSEO Talk Radio and wanted to share this episode with our readers. We will keep monitoring this station so that we can share more of the "Morning Download" with DJs Cookie & Cache. Looks like they are just getting started, but we think it’s pretty clever, if not madly entertaining! Enjoy.
Share This!
Read Original: http://www.verticalmeasures.com/kseo-radio/how-do-search-engines-work/
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Obama to invest 20 billion in Google VC fund
From: google.com
Critics argue that Obama is turning into America a corporative quasi-socialist state as he invests large sums into Google’s new venture capital fund.
Read Original: http://feedproxy.google.com/~r/pandia/vfbc/~3/H60GIcbEnkE/1518-obama-to-invest-20-billion-into-google-vc-fund.html
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Job Search Site, Simply Hired, Expands to Germany, Spain and France
From: searchenginewatch.com
The job search site, Simply Hired, has announced its expansion to Germany, Spain and France. Simply Hired already has job search sites for the U.S., Australia, Canada, India and the U.K. and has aggregated 5 million jobs worldwide.
“Each of Simply Hired’s websites is tailored for the job seeker, with features and functionality that empower them to lead the pack of candidates applying for any given job,” said Sachin Shah, director of product management, Simply Hired. “By design, the Simply Hired websites show job seekers their requested results and then enable them to click directly to the originating website, facilitating the most direct interaction with the employer.”
Related Reading:
Job Search is Fastest Growing Online Content Category in 2008
Top 10 Toughest Jobs to Fill? The Top 3 Are In Search Engine Marketing
The 5 Web Resources You Need to Find a Job in Search
Matt McGowan Quoted in BusinessWeek Article about SEO Jobs
Read Original: http://feeds.searchenginewatch.com/~r/sewblog/~3/rc8cE5Y3Hf4/090331-132141
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Long Term Tech Exec to Exit Yahoo!
From: searchenginewatch.com
Another executive at Yahoo! is planning to leave the Sunnyvale search engine. Venkat Panchapakesan, executive vice president of the Audience Technology Group will say farewell at the end of the summer. It will be almost one year after consumer-facing platforms were moved under his direction after a Yahoo! reorganization last summer.
Panchapakesan was CEO of Yahoo! India R&D;from 2003-2006. He’s returning to India after an 11 year stint as a Purple Person.
While at Yahoo!, Panchapakesan worked on a bunch of products including Mail, Flickr, Answers, Groups, Messenger and content properties. Prior to Yahoo!, Panchapakesan worked for Hewlitt Packard.
Read Original: http://feeds.searchenginewatch.com/~r/sewblog/~3/KqItPiNAaCA/090331-130146
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
How to Write Articles Effectively: Article Writing Skills
From: sitepronews.com
If you know how to write articles effectively, so that they do the job you want them to do, then any time you have the need you will be able to write an article to achieve your objective. Article writing skills are learned, and how quickly you learn depends upon your teacher.
People write articles for [...]
Post from: SiteProNews: Webmaster News & Resources
How to Write Articles Effectively: Article Writing Skills
Read Original: http://www.sitepronews.com/2009/03/31/how-to-write-articles-effectively-article-writing-skills/
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Jimmy Wales Whacks Wikia Search
From: searchenginewatch.com
Jimmy Wales launched Wikia Search a little over a year ago. His idea was to build a user-generated search. It opened to not-so-great fanfare and the dismal economy didn’t help things. Wales said that due to a reassessment of priorities, he’s nixing Wikia Search.
Not all Wikia products are suffering a dark fate. Wikia Answers is proving to be quite popular, which holds with the current trend in the popularity of Answers sites.
Wales hopes to return to his Wikia Search project during future, more profitable times. He holds strong to his belief in openness and transparency in search.
Read Original: http://feeds.searchenginewatch.com/~r/sewblog/~3/ZP1irbdslwY/090331-121728
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Optimize Your Landing Pages, Increase Your Sales
From: sitepronews.com
One of the newest and most talked about Internet marketing strategies these days is Landing Page Optimization. Your Landing Page Design can make or break your conversion rate.
All the search engine optimization (SEO) Internet marketing and pay-per-click (PPC) advertising isn’t going to create the sales you want with bad landing pages. You’d be just wasting [...]
Post from: SiteProNews: Webmaster News & Resources
Optimize Your Landing Pages, Increase Your Sales
Read Original: http://www.sitepronews.com/2009/03/31/optimize-your-landing-pages-increase-your-sales/
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Monthly Blog Theme Contest, New User Ranks, MozPoint Madness and Upcoming YOUmoz Features
From: google.com
Posted by rebecca
Hiya folks! I’m pleased to announce some new features, functionality, and funtastic contests that we’re rolling out in order to make you lousy masses happy (wait, did I just type what I was thinking?). I’ve listed them below:Top Ranked Users is Now Free of Rand’s Bearded Mug
Some of you may have noticed weird changes afoot on our Top Ranked Members list. If you check it out, you’ll notice some differences in who’s ranking highly:
No, I did not undergo extensive plastic surgery to look like Ciaran, nor did Rand shave his beard only to reveal that a clean-shaven Fishkin looks astonishingly similar to Sean Maguire. Rather, we’ve removed SEOmoz staff and associates from the Top Members page, leaving you all to compete with each other for rankings. Dr. Pete, you can now rejoice that you no longer have those pesky Critchlows to battle alongside.
Keep in mind that the stats on the Top Members page (such as mozpoints and rankings) are calculated every hour, so if you check your ranking twice in 30 minutes and are like, “No way, I just left a comment that got me 4 thumbs, so this count is inaccurate!”, keep in mind that we don’t update in real time.
Speaking of mozpoints…
Extra MozPoints for YOUmoz Authors and Blog Promotions
From here on out, if you submit a YOUmoz entry and we publish it, you’ll get 10 mozpoints added to your total count. If your post gets promoted to the main blog, you’ll receive an additional 15 mozpoints, resulting in a total gain of 25 mozpoints (plus however many more thumbs up your post gets). Check out our MozPoints page if you’re unfamiliar with how they work and their benefit. For now, more mozpoints means you’ll get the nofollow lifted off your profile page links and that you can win a free month’s access of SEOmoz PRO. We’re also exploring other awesome mozpoint incentives for the future, so we’ll keep you updated!
Monthly YOUmoz Blog Theme Contest
Another new feature we’re announcing is our monthly YOUmoz blog theme contest. Each month we’ll announce a new blog theme for YOUmoz. Contributers don’t have to write a post centered on the theme--it’s not mandatory. However, if you do decide to participate in the contest and write a post tied to the theme and your post wins, you’ll receive a $50 Amazon.com gift card from us. Hooray for prizes! Posts will be judged by a variety of factors, so don’t think that spam thumbing will get you to win. We’ll likely factor in thumbs, community response and comments, and staff input to award a winner.
I encourage you all to brainstorm possible themes in the comments (or email me at rebecca -at- seomoz.org with suggestions), but in the meantime I’ve pulled April’s theme out of my arse: it’s reputation monitoring and management. If you’d like to participate, submit your theme-centric blog post to YOUmoz between April 1st and the 30th nd I’ll review/publish it (if appropriate--remember that we only accept original blog posts for publication--no dupe posts!). In the beginning of May I’ll announce the winner as well as the new theme for the month, and we’ll lather, rinse, repeat!
And finally, speaking of YOUmoz…
Upcoming YOUmoz Upgrades
Here is a list of some upgrades to YOUmoz we’re working on rolling out soon:
- Author bio sections. Fill out an author bio blurb and we’ll automatically generate it in the posts you submit.
- A “preview this post” function. Check your handiwork before submitting it for review!
- Automated messaging. I’m currently pinging authors when their posts have been published or rejected, but soon this notification process will be automated.
If you have any other YOUmoz feature requests, shoot them over to me or to sitesupport -at- seomoz.org and we’ll see about adding them!
So there you have it--some cool new features and updates for all of you to drool over. As always, share your comments and feedback below, including future YOUmoz blog contest theme ideas. I’m looking forward to seeing how our first monthly contest goes--good luck, everyone!
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Yield Software Launches Search Marketing Suite
From: searchenginewatch.com
Last week, I had the pleasure of speaking with the guys from Yield Software about their brand spankin’ new search marketing software that they’re launching today. It’s called the Yield Web Marketing Suite and it automates several tedious search marketing tasks into one.
There are 3 components to the suite:
- SEO - The software will scan your web page, run library of best practices, monitor what’s happening with search engines, and offer analysis. But don’t expect any sketchy recommendations. It’s only white hat here, folks.
- Paid Search - Yield offers automated bid management for the big three search engines: Google, Yahoo! and Microsoft. You can view all of your campaigns in a single place. The software also offers keyword optimization.
- Landing Page Optimization - You can use Yield to help create multivariate experiments. If it sounds intimidating, don’t freak out - there are step by step instructions to help. You can also have it automatically display the most successful version to increase conversions.
Yield offers month-to-month contracts that start at $129. The software is web-based so you don’t have to worry about downloading or installation.
Best part? You can try it free for 30 days. The Yield team gave me a demo and the software looks slick and user-friendly.
What do you think of Yield’s Web Marketing Suite? Demo the software and then head back here and give your review in the comments.
Read Original: http://feeds.searchenginewatch.com/~r/sewblog/~3/6lE3JE6XziI/090331-114151
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Webfluence: Move Over Big Three, SEOmoz Built a Better Search Engine
From: google.com
Posted by Danny Dover
Once every 100 years, a technology is developed that changes the way that people view their world. Today, I am fortunate enough to be able to introduce one such technology. internet, please make way for Webfluence, the world’s first and only search engine by SEOs for SEOs.
Background:
At SEOmoz, we have been trying to reverse engineer the search engines for years. Up until now, our biggest breakthrough had been the creation of Linkscape. Through studying the Internet’s link graph via out flagship product, we have been able to make several observations that have helped us write algorithms that are far superior to those used by modern day search engines.
This new software coupled with the easy availability of cloud computing has given us the ability to build a world class search engine. But don’t take our word for it, read the information below and try it out for yourself!
Key Features:
Never Link Build Again - Webfluence is the first search engine that enables any user to add any website to any search result. If you don’t see your website in a given search result, simply click “Add result” and provide us with information about your website.
Add any website to any search result
Your addition will instantly be added to our index and will propagate throughout our system so that your addition can be viewed globally.
Remove Your Competition - See a result that you don’t like? Simply hit the “remove” button and that result will be completely deleted from our index.
Remove any website from any search result
We are providing the power of the most sophisticated black hat techniques with the push of a button.
Technical Feats:
- 1 Trillion and 1 URLs - Our index is the biggest in the world. We accomplished this by utilizing our superior intellect (We Googled “ * ”) and our patented technology (See Steves below) to find the one page on the internet that our competition couldn’t. Our next planned milestone is 1 googol pages. Given the rapid explosion of copycat Digg/Facebook/YouTube sites, we expect this to happen on Tuesday of next week.
- Our Algorithm - In much the same way that PageRank ® was named after Google’s founder, Larry Page, Webfluence’s algorithm was named after our founder Rand Fishkin. The secret sauce behind RandRank ® is the use of time to help determine results. This is a metric that is generally overlooked by information retrieval experts.
- Recommended Results - Astute users may notice that on some queries, Webfluence automatically suggests pages that don’t seem to be related in any way to the user’s original query. This is the result of our manual reviewing staff. A long time ago a strange unidentified man in a tuxedo dropped a basket on our porch containing two twin boys. Eventually, the two youngsters, who we affectionately named Steve and Steve, grew up to become our manual review team. Now, whenever we need a page to return to a user, we just Ask Steves.
Read Original: http://feedproxy.google.com/~r/seomoz/~3/Gn5pqEX4yjM/webfluence-move-over-big-three-seomoz-built-a-better-search-engine
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Most Important Components in Keywords Research
From: sitepronews.com
Keyword research is like getting into the minds of your prospects. If you use an analytic tool to find out exactly what people are searching for in your niche, you can use those keywords to create content that answers all of their questions and relates to their interests. By satisfying the needs of your website [...]
Post from: SiteProNews: Webmaster News & Resources
Most Important Components in Keywords Research
Read Original: http://www.sitepronews.com/2009/03/31/most-important-components-in-keywords-research/
/// Posted by Alexandre Brabant on Tuesday, March 31, 2009
Monthly Tip Blip Commenting for Author Approval
From: verticalmeasures.com
At this point in the brief history of the Internet, the blog format is familiar to most readers, clearly evidenced by the massive number of blog sites in existence. So in keeping with what is familiar, we have yet another blog post here, available for any user to read and then opine about if they desire. At [...]
Read Original: http://www.verticalmeasures.com/tips/monthly-tip-blip-commenting-for-author-approval/
