An exciting new opportunity for a full time Web Content Specialist is available in Shared Services. This position will report directly to the Marketing Director and will work closely with the IT Department.

As the successful candidate you will...
* Adapt and enhance the content and design standard of external customer websites:
o information architect, content developer and generator, and writer / blogger
o search engine and online lead generation expertise
o effective navigation and design solutions
o quality assurance of third party content providers and materials
o development of small web applications
o web traffic analysis
o marketing campaign assistance

* Take ownership of web direction and day-to-day maintenance. Produce a vibrant and constantly updated sales, lead generation and information tool (currently eight dealerships, one corporate and an auto body shop website).
* Implement strategies to make the site’s content rich and user friendly, increasing visitor traffic to the sites and delivering maximum online sales leads.

As the successful candidate you will have...
* Two years experience in a similar web content role - content generation, research, website writing, blogging, and writing and proofreading news releases.
* Experience in internet marketing, sales lead generation, online CRM tools or equivalent online marketing.
* Experience in Search Engine Optimization (SEO) strategies.
* Knowledge of auto sector preferred.
* Experience working with XHTML & CSS
* Experience managing site architecture and content organization
* Experience with Adobe Photoshop, Adobe Illustrator, Macromedia Flash preferred
* Strong communication skills, both verbal and written
* Must be a team player able to meet required deadlines