AQUENT is looking for a search planner to begin work with one of our clients asap

Overall Purpose:
* Search planners (SP) are the day-to-day focal point of the account. The SP is expected to have a complete and unquestioned understanding of their assigned clients search initiatives and client’s overall business and marketing objectives
* The SP is steward of the search planning process and is expected to provide mid-level strategic recommendations to the senior search and media team and/or the client. The position is usually supported by the ASP and reports to at least a Search Supervisor level

Key Areas of Responsibility:
* Day-to-day management of the search plan including oversight of bid recommendations, execution details, budgets/accounting
* Keyword analysis - build keyword lists, analyze search volume and make recommendations
* Work closely with search engine reps on proposals and optimization
* Campaign bid management and optimization using Atlas * Search, DART Search, Omniture Search Center
* Text creative copywriting for paid search listings
* Oversight and contribution to reporting, analysis and optimization
* Training of Asst. Search Planners and oversight of their deliverables
* Oversight of client billing

Qualifications:
* 1-3 years SEM experience with a strong background of planning and buying paid search campaigns (PPC)
* Good writing and verbal communication skills (including presentation skills)
* Strong analytic skills and ability to relate results to client business objectives
* Proficient at managing projects and able to multi-task, organize, prioritize and structure workload
* Knowledge of Search engine interfaces, Neo tools (ad serving) and procedures (both search and inter-department)
* Google Adwords professional (GAP) certified

Star Qualities:
* Demonstrated leadership and ownership of multiple search plans
* Thorough knowledge of bid management and research tools
* Strong analysis skills that result in measurable savings for clients
* Well considered recommendations and rationales
* Ability to work autonomously and demonstrating self-starter qualities
* Able to come up with novel and creative solutions to problems
* Keep up to date with the latest in the search engine and SEM industry -identify trends, new approaches etc.
* Authored case studies
* Contribute to paid search new business pitches
* Excellent management of ASP providing all necessary guidance and training

Why contract through AQUENT we hear you ask?! Working as part of our network offers Freelancers/Contractors a whole host of advantages to working alone, such as:

* the opportunity to work with some of the largest and most well respected companies in Vancouver today
* no more chasing up your next job, we can find it for you
* forget the hassle of invoicing and following up on invoices past due; as an Aquent employee you will be paid on a weekly basis directly into your bank account
* Extended medical and dental benefits after you have worked with or clients for 1 continuous month
* Holiday Pay
* Access to online training modules to improve or expand your software skills
* Advice and support from recruiting professionals who know the industry and the challages that you as a Contractor face
* We also work regularly with Independent Contractors