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Search Marketing Analyst - Vancouver (BC) Canada
| Company: | Cossette Communications (cossette.com) |
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
About You:
A dynamic marketer who ‘gets’ Search. Ideally, you like doing both SEO and PPC (and you’re good at it!). But if you’re an absolute star in just one discipline (ie: SEO ninja or PPC guru), then that’s great!
You’re passionate about the Internet and know how to drive qualified traffic to websites.
About Us:
Cossette Communications is Canada’s largest marketing agency and we’re growing our Search Marketing team in Vancouver. We’ve got great clients in various industries and you’ll get to work on many different projects.
About The Role (Search Marketing Analyst):
Main Duties
* Building out paid search campaigns (Google Adwords; Yahoo Search Marketing; MSN AdCenter)
* Keyword research
* Analyzing campaign performance and implementing improvements
* Monthly client reporting
* Various other Internet Marketing projects (social media; blogging; link baiting)
Skills & Experience
* 1-3 years doing search (paid and/or organic)
* A whiz at analyzing traffic patterns through Google Analytics
* Strong data analysis skills (figuring out what the numbers really mean)
* Basic understanding of HTML is great
* University degree (or graduating this spring)
* High energy and very driven
* Fast learner
* Agency experience is a plus (but not required)
These acronyms/ideas should make sense to you:
* CTR
* CPA
* CPC
* Adwords Quality Score (and how to improve it)
This is a full-time position that reports to the Director of Search Marketing.
Please email your cover letter and resume. Also please tell me what your 3 favorite search marketing resources are (blogs/websites/email newsletters/etc).






