Impowe Strategies Inc. (Impowerage.com, Impowermed.com and Impowerwomen.com)

Impower Strategies Inc. has an exciting opportunity for an Online Marketing and Business Development Assistant focused primarily on Impowerage.com, along with responsibilities to assist in the development of Impowermed.com and Impowerwomen.com.

Impowerage, a division of Impower Strategies, is an online e-magazine focused on empowering seniors across North America to live life to the fullest. At Impowerage, we ask the question: Why age gracefully, when you can age powerfully? Impowerage provides a community in which seniors can gain the latest insights in health and wellness, along with connecting with other seniors and getting involved in business, social and fitness opportunities.

Working closely with the Founder of Impowerage, the Communications Director and the Editor of Impowerage.com this role draws on a variety of skills that include the following:
- ability to work independently from your home office
- strong understanding and ability to handle maintenance of a WordPress website
- ability to edit and handle web based graphics
- strong business development skills
- strong online marketing skills and ability to track and report on online marketing campaigns
- ability to analyze Web Analytics,
- create Google Adwords campaigns, track and develop landing pages
- assist in the development of the Impowerage presence in social media vehicles, such as Twitter, Facebook, YouTube & MySpace
- understanding of SEO and link building in order to build business metrics
- excellent communications skills
- ability to represent Impowerage at events and conferences
- excellent computer skills
- public relations experience is an asset
- experience working with seniors is also an asset
- assist in research, marketing and business development for Impowermed.com
- assist in business development for Impowerwomen.com

This role will appeal to a candidate who has a strong marketing background and would like to work on a part-time (25 hours per week) basis to assist in building and developing the Impower Strategies family of websites.