An independent hotel in the process of re-branding is seeking a qualified candidate to participate in the social networking revolution and embark on new frontiers of advertising, graphic design, marketing, promotion, publicity, public relations, sales in the hospitality industry.

This is a unique hotel tucked away on Kingsway with immense potential to grow with the gentrification in the area and shifts in travel behaviors. While striving to improve customer service through human capital, the hotel is also not shy in embracing latest technologies to serve the needs of customers, thereby constantly attracting innovative and progressive hipsters into inclusive workforce.

***Bonus***
Successful applicant will be required to travel to Montreal with a free return-ticket and entire accommodation paid for at a 5-star hotel to attend the largest Online Marketing Conference in Canada this coming January

Responsibilities and duties:
-developing best practices in using strategic potential to ensure consistent message delivery
-identifying content generation opportunities for hotel blogs, websites and other marketing channels
-generating demand for products and services through various brand touchpoints
-engaging and assisting customers in content creation and uploading such as blogs, video clips, photos
-representing hotel in community events, shows and exhibitions
-creating focus groups and administering surveys
-assisting front-line and management teams in marketing
-creating face-to-face dialog and maintaining conversations online with hotel guests0
-responding to online reviews as representative of the hotel
-networking online with Web 2.0 accounts such as flickr, youtube, myspace, facebook, twitter
-developing new and refining existing communications for various social media channels
-reviewing movies, restaurants and other events in the community
-assisting in the design and maintenance of hotel website
-assisting in the design, implementation and monitoring of hotel marketing plans
-working with various teams to plan, organize and implement online marketing initiatives
-integrating web analytics into marketing communication and operational activities
-developing new and refining existing hotel branding and communication messages
-coordinating special events such as video shoots, VIP visits and guest appreciation parties
-working with other teams to create electronic newsletters and distributing to various channels

Requirement:
-A degree in Communications or Business or Journalism is preferred
-Knowledge or interest in hospitality/service industry an asset
-Previous work and experience with social networking is essential
-High level of professionalism and friendliness
-Stylish interpersonal and communication skills
-Excellent writing skills with a sense of humor
-Great design sense with eyes for aesthetics
-Positive attitude with great cultural sensitivities
-Calm and centered in multi-tasking environment
-Knowledgeable in branding, new media, Web 2.0 and social networking
-Knowledgeable in copyright and model releases
-Experience in producing communication products such as releases, brochures
-Proficiency in Office applications, such as Word, Excel and Powerpoint
-Willing to work with both PC and Mac platforms
-Strong asset management skills with a database-oriented mindset
-Exceptional tracking skills applied to CRM and project management software
-Knowledge in desktop publishing, Dreamweaver and CMS
-Photo and video editing software skills a plus
-Knowledge and willingness to learn analytics, SEO, SEM, Adwords
-Passion for metrics, data, IM, and online collaboration
-Willing to attend industry conferences, galas, events, and exhibitions
-Availability to work on weekends is a must
-Students attending schools needing a co-op term or internships are considered