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eMarketing jobs

Director of Marketing & Public Relations With SEO Experience - Wantsa - Vancouver (BC) Canada

Company:Wantsa (Wantsa.com)
Contact Name:Lori
Contact Email:
Job Location:Vancouver (BC) Canada

We are a Vancouver based company that develops leading edge web applications and platforms that are designed to for marketing purposes within social media. We are seeking an experienced, Web 2.0 savvy marketer to join our dynamic team of top-notch people, dedicated to producing products that will significantly change the world.

Responsibilities
* Direct the company’s overall marketing and strategic planning programs
* Develop a marketing plan detailing activities to follow during the fiscal year, which meets organizational objectives
* Liaising and building relationships with a range of stakeholders including, clients, partners and colleagues
* Locate and become active in social media groups
* Stay current with new social media sites and platforms
* Leverage agency relationships to optimize exposure of the company and products in all media channels
* Continuously seek innovative ways to leverage company products and brand identity
* Oversee and contribute to break-through Public Relations activities to convey the brand purpose and unique selling proposition of the company.
* Arrange for the effective distribution of marketing materials;
* Securing sponsorship to assist with the publicity and funding of marketing projects;
* Carrying out market research
* Evaluate the effectiveness of marketing campaigns;
* Monitoring competitor activity;
* Maintain a consistent corporate image throughout all product lines, promotional materials, and events.
* Create and implement scalable business processes, metrics, and reporting for marketing.
* Analyze sales, market share, brand health and profits to determine return on investment.
* Manage and develop a world-class Marketing team.
* Be a credible, articulate company spokesperson and ensure effective multi-modal communication to engage internal and external communities.

Academic/Educational Requirements
* Undergraduate degree in Marketing;
* 10+ years experience, 5 years experience with on-line marketing

Required Skills/Experience
* Proven ability to effectively create and execute marketing, advertising/promotional activities and other various projects and tasks
* Strong understanding of social media space
* Extensive experience in all aspects of developing and maintaining strategies to meet organizational objectives
* Experience with SEM and SEO
* Extensive online/PR marketing experience, including writing press releases, website content and being familiar with Wordpress or other blog tools
* Graphic design and Photoshop experience.
* Superior written and communication skills
* Solid computer skills including MS Office with a focus in MS PowerPoint
* Exceptional presentation skills; ability to present ideas effectively to a group
* Ability to work as part of a team and on own
* Ability to multi-task
* Excellent time management and organization skills
* Team Player

Working Environment
* Technology start up that has a highly collaborative approach and a passionate desire to succeed
* High accountability/responsibility placed on meeting commitments and deadlines
* Professional manner with appropriate sense of humour
* Analytical with creative and entrepreneurial spirit
* Fast paced, always changing environment

To apply: Please submit your resume and cover letter to lori@wantsa.com We would like to thank all applicants for considering our company; however, only those selected for an interview will be contacted.