If you are an experienced INTERNET MARKETER, who is ready to put your skills to the ultimate test in a dynamic, fast-paced environment that requires an adaptive, persuasive style to succeed, then please continue reading…

Company Background:

The Internet Marketing Center ( http://corporate.marketingtips.com/ or http://careers.marketingtips.com) has been the Internet’s leading resource for cutting-edge Internet marketing information and software since 1996.  Lead by world-renowned Internet marketing expert Derek Gehl, the Internet Marketing Center is located in the heart of downtown Vancouver, British Columbia.

This young and energetic company is privately owned and profitable. We currently have just over 100 employees, and our Coaching Department is looking to expand with the “right people.”

The Challenge:

Do you have your own personal website that has generated revenue?

In order to truly succeed in this position, you must excel in an entrepreneurial team based environment, and demonstrate a passion for partnering with Small Business clients to help them achieve their business aspirations.  If you are a talented communicator looking to expand your skills, then this is a perfect opportunity to learn from the people who have been leading the Internet Marketing industry for ten straight years!

The Role:

As an Internet Marketing Coach with IMC, you will guide and manage our clients through our proven and testing marketing strategies, providing them with the tools, knowledge, confidence and inspiration to turn their ideas and aspirations into successful Internet businesses.

While you will have IMC’s decade of proven strategies behind you, you must also have hands-on Internet marketing experience so you can respond to clients’ questions and challenges with credibility and authority.

In order to qualify for the unique and challenging position of Coach/SEO Specialist, you MUST have a combination of the following:

1) Experience with your own personal website or online business that generates income.

2) Internet marketing experience including SEO, and managing PPC campaigns.

3) Experience using “Word Tracker” or other Search Engine Optimization tools.

4) Understand the essentials of building a website from scratch.

5) Strong communication skills via phone, email and live chat.

6) Previous coaching or training experience.

7) An understanding of the SOHO (Small Office Home Office) and Small Business Market Place

Our “ideal” candidate will also have:

1) The ability to analyze a business idea, develop an internet business plan, and deliver a quality service.

2) A strong varied business background and the ability to learn and adapt to a variety of business concepts and strategies.

3) A high level of motivation to keep clients excited and focused, while maintaining a strong sense of ownership in work.

4) Sales and writing experience also an asset.

We are currently searching for a Web Marketing Manager that will report directly to the VP of Marketing. In this position you will produce measurable results from content distribution, Search Engine Optimization—both natural and Pay Per Click—affiliate marketing and other mechanisms.

KEY ACCOUNTABILITIES:

* Lead the web marketing effort to increase traffic, engagement, and monetization
* Improve site navigation and “customer experience”
* Manage SEO / SEM to increase traffic and PPC-generated revenue
* Plan and execute viral marketing campaigns
* Review ad inventory placement and optimization
* Measure and analyze site traffic and key performance indicators
* Streamline e-commerce processes / capabilities
* Manage set of micro-sites that deliver traffic

REQUIREMENTS:

Experience:

* 4-5 years of internet marketing experience
* An advanced understanding of web marketing strategies and planning skills
* Experience in online advertising, site analytical tools, e-commerce systems, and the various methods and technologies required to measure and respond to results

Skills:

* Business communication skills, along with inter-departmental process management are essential for coordination between (advertising) sales, marketing, development and graphic design.

Education:

* Marketing or BA degree

Canada Health Solutions, a leading global provider of affordable healthcare savings solutions, is looking for an experienced Search Engine Marketing Specialist with a demonstrated track record for achieving aggressive results to help lead, develop, and manage online marketing campaigns and strategies. The successful candidate will play an integral role in the company’s corporate marketing initiatives by helping to drive long-term revenue and profitability objectives.

Your key responsibilities will include, but are not limited to, the following:

* Grow revenue and profitability through the planning and implementation of search engine optimization (SEO) strategies and pay-per-click (PPC) campaigns across all major search engines (i.e. Yahoo, Google, MSN, etc.)
* Develop and implement innovative and cost-effective solutions for acquiring and retaining new customers
* SEO initiatives: optimize multiple websites to achieve and maintain top 10 rankings within the organic/natural listings of all major search engines for targeted keywords or phrases
* PPC Marketing Campaigns: develop, implement, and manage PPC marketing campaigns for multiple websites across all major search engines. This includes the development and testing of keywords/phrases, ad copy, campaign setup, as well as the management of bids and budgets.
* Manage website product pricing to ensure competitiveness with online competition
* Identify new product and growth opportunities to enhance the company’s value proposition to customers
* Leverage web analytics and reporting tools to evaluate campaign results and to provide recommendations on improving campaign performance
* Interpreting web and campaign statistics and communicating findings to key decision makers to generate actionable plans for implementation
* Prepare and analyze reports on organic search rankings using tools such as WebPosition
* Prepare and analyze reports of organic search traffic and the site’s status in the various search engines
* Performs continuous revision and refinement of keywords, title-tags and meta-tags

The successful candidate must possess excellent organization and time management skills and be highly versatile in his/her skill set. The candidate must be a strong assertive communicator capable of presenting ideas in a clear, concise, and logical manner. Candidate must also have a strong entrepreneurial mindset and is capable of working in a hectic fast-paced environment with minimal supervision.

Ideal candidate should possess the following traits:

* 2-3 years experience in online marketing (including extensive SEO and PPC management experience)
* Bachelor degree and/or training in online marketing, eCommerce marketing or equivalent work experience
* Good understanding of SEO/SEM best practices.
* Understanding of web analytics and reporting tools (including Google Analytics)
* In-depth knowledge of SEO principles, factors and techniques (including meta tags and Google page ranking factors).
* Experience managing PPC campaigns on Yahoo, Google, and MSN
* Proven experience with sitemap protocols, especially Google.
* Highly analytical, a strategic thinker with a proven track record in growing business through SEM strategies
* Excellent business communication skills (both verbal and written) and the ability to work effectively with a diverse group of people including internal management, support staff, business partners, and customers
* Project management skills
* Strong decision-making skills and ability to organize and prioritize multiple tasks
* Ability to successfully multi-task to meet deadlines and work in a fast-paced environment
* Must have excellent work ethics, dedication, and eagerness to take on new challenges
* Excellent computer skills with solid experience using the Microsoft Windows Operating System and Microsoft Office applications including Word, Excel, PowerPoint, Outlook, and Internet Explorer
* Intermediate experience writing HTML

We are searching for a dynamic team player to help grow Good Earth Travel Adventures into a leader for on-line sales of independent vacations. 2008 will see the launch of a redesigned website leading to e-commerce functionality: you will be our go-to person for all things Internet and Email marketing related.

Your strengths are in implementing SEM and email marketing initiatives that drive web traffic to increase On/Offline sales. You are results-oriented and can work independently to develop and implement strategies for:

* SEO
* Paid search campaigns
* Landing page design, testing and optimization
* List building and email campaigns
* ROI reporting using Google Analytics or Clicktracks

We are looking for demonstrated experience and success in the above (minimum 2 years), plus formal training in business or marketing. Knowledge and understanding of European-based search engine marketing is an asset, as is knowledge of HTML and photoshop. You have excellent copy writing skills with a specific focus on writing for the web.

Good Earth is a small company with a casual, collaborative team environment. We work hard but like to have fun, so expect laughter, discussions about music, the environment and social issues. All of us enjoy travel and are passionate about the experiences of our customers. The travel industry is great fun and there are many perks.

Le groupe Cossette est la plus importante firme de communication du Canada, une entreprise décentralisée et en constante expansion offrant à ses employés tous les outils requis pour faire émerger leurs talents d’entrepreneur dans chacun de ses bureaux et unités d’affaires. Un lieu de travail exceptionnel pour les gens talentueux qui veulent de l’autonomie pour s’épanouir et ainsi façonner leur propre cheminement personnel et professionnel. Si vous avez soif de défis et d’excellence, si vous appréciez faire partie d’un groupe reconnu mondialement pour la réalisation d’un produit vraiment spectaculaire et si le plaisir et l’humour font partie intégrante de votre personnalité, alors vous êtes la perle rare que nous cherchons.

Poste : Spécialiste Search Marketing

Description du poste :
Groupe Cossette Communication est à la recherche d’un(e) passionné(e) en search marketing. Nous avons besoin d’une personne constamment à l’affût des changements fréquents de cette industrie, qui saura s’intégrer au sein d’une jeune équipe de talent et qui sera apte à gérer plusieurs projets en même temps. Le (la) candidat(e) recherché(e) saura également créer et maintenir de bonnes relations avec les clients, il (elle) cherchera à les amener plus loin en fournissant un produit exceptionnel.

Responsabilités:
* Analyse des besoins des clients;
* Analyse de sites Web en vue d’améliorer le positionnement organique
* Création d’un plan de travail pour le référencement organique;
* Création des campagnes de positionnement payant (création et segmentation des listes de mots-clés, création des annonces textuelles...)
* Optimisation des campagnes;
* Mesure les résultats;
* Création de rapports;
* Assurer le suivi avec les clients.

Exigences / compétences recherchées :
* Expérience dans un poste similaire;
* Bonne connaissance du SEO/SEM;
* Baccalauréat en marketing;
* Passionné et curieux;
* Excellente communication orale et écrite;
* Capacité à respecter des délais serrés;
* Ordonné et méticuleux.

Atouts :
* Connaissance des outils d’analyse Web (Omniture, Google Analytics...);
* Expérience comme blogueur;
* Participation à des conférences (Search Engine Strategies, SMX...);
* Talent et intérêt pour l’écriture et la création de contenu;
* « Veille technologique » (lire : bonne connaissance des blogues et ressources en search marketing);
* Sens de l’humour.

Work in an exciting employment opportunity in a fast-paced environment and join a vibrant team of interactive marketing professionals. We are looking for dynamic individuals qualified in the art of search engine optimization and pay-per-click (PPC) management.

Responsibilities include:

* Analyzing and optimizing the current PPC/CPC search engine marketing efforts
* Manage Marketing/Ad Budgets - determine allocations for each Engine/Campaign
* Keyword research
* Campaign creation
* Ad writing
* Implementing new techniques to improve search results
* Creating reports tracking changes in spending and results by ROI

Experience

* Comprehensive understanding of keyword research
* Excellent organizational and communication skills required
* Experience with ad copy development
* Experience with Paid Search bid management tools and SEO tools
* Must demonstrate knowledge of and strong interest in online/search marketing
* Must be able to demonstrate previous ability to improve SEM program performance through ongoing optimization techniques.
* Experience working with multiple search engines, and a strong understanding of each platform including Google, Yahoo!, MSN, Ask, Looksmart, Overture, MIVA, Enhance, etc.
* Microsoft Excel

Plus

* Google Adwords and Yahoo Search Certification
* HTML knowledge