01/05 /// Experienced Search Engine Optimization Strategist - Smartt Net (Smartt.com) - Vancouver (BC) Canada
06/09 /// Marketing Writer & Online Content Manager - Reliance Foundry (bollards.ca) - Surrey (BC) Canada
04/15 /// (Seriously Underpaid) Website Marketing Associate - Save On Lens (1-save-on-lens.com) - Richmond BC
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Paid Marketing Manager - BuildDirect (BuildDirect.com) - Vancouver (BC) Canada
| Company: | BuildDirect (BuildDirect.com) |
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
BuildDirect is the world’s leading online manufacturer/wholesaler of building materials. Since its start in 1999, the company has established a reputation for offering quality building supplies at the lowest pricing possible.
BuildDirect is based in Vancouver, Canada with distribution sites all over the United States, and is a member of the Canadian Green Building Council and the US Green Building Council. For more information about BuildDirect please visit the website at builddirect.com
BuildDirect is seeking a Paid Search Marketing Manager to double margin dollars from paid search over a 12 month period.
Mission for Paid Marketing Manager:
Outcomes:
1. Double total Paid spend in 2010 without increasing acquisition cost.
* Implement focused geo-targeting by product category in 6 months
* Complete audit of current account for accuracy of landing pages and ad copy within 6 weeks
* Increase average CTR 25% within 6 months
2. Build or implement an automated bidding system by which bids can be managed in less than 3 hours per week within 6 months of hire.
3. Build and develop dedicated PPC marketing landing pages for all keywords within 12 months
* Build 25 landing pages for top trafficked terms within 4 months of hire
* Create scalable system for creating and editing PPC landing pages
* A/B test 10 PPC landing page designs within 9 months of hire
4. Develop/test and launch 3 new marketing sources to reduce customer acquisition cost by 20%
Competencies:
* Efficiency
* Organization and Planning
* Analytical Skills
* Attention to Detail
* Proactivity
* Creativity
* Work Ethic
* Communication
* Teamwork
Please send your resumes to: hr@builddirect.com We thank all applicants for their interest in our company. However, only those short-listed will be contacted for an interview. We will refer to this database again when other employment opportunities arise within BuildDirect.
Bilingual (English/French) Pay Per Click (PPC) Marketing Consultant - 1-800 Got-Junk - Vancouver BC
| Company: | 1-800 Got-Junk (1800gotjunk.com) |
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
1-800-GOT-JUNK? is looking for a talented, bilingual PPC expert to help us improve our PPC advertising campaigns. Reporting to the Acting Director, Marketing at our Vancouver head office, this opportunity is a contract role with a fixed term of six (6) months.
Duties of this role include:
* Collaborate with our primary SEM agency to optimize French and English PPC campaigns in Quebec
* Manage mirroring Google AdWords French and English PPC campaigns in Quebec
* Attend weekly PPC status calls to report on work completed and campaign results
* Manage budgets, analyze keyword costs, and processes for maximizing ROI and CPA
* Conduct competitive research and make recommendations on keyword selection
* Manage tracking, reporting, and analysis of PPC marketing campaigns in Google and SiteCatalyst analytics
* Update keyword bids, text ad copy and provide landing page recommendations to maximize traffic volume, click-through rates, conversion rates and CPA
Personal Attributes
A successful candidate will:
* Possess a degree in Marketing or a related field
* Minimum 2-3 years experience managing PPC advertising campaigns (French & English)
* Ability to think strategically while managing details & comfortable working with numbers and calculations
* Be highly organized; a self starter
* Pay great attention to detail
* Have the ability to work unsupervised towards aggressive deadlines
* Manage expectations of multiple stakeholders
* Be fully bilingual in English and French (written and verbal)
About Us
1-800-GOT-JUNK? is the leading junk removal company with an international reach that spans Canada, the United States, and parts of Australia. Setting the standard in creating great corporate cultures, 1-800-GOT-JUNK? is consistently listed as one of the top companies to work for. We are a dynamic, growth-oriented company that has been featured in Fortune Magazine, The New York Times., and on the Big Idea with Donny Deutsch. Visit our website at 1800gotjunk.com.
Please email your resume to people@1800gotjunk.com and quote “PPC” in the subject line. We are accepting resumes until January 29th, 2010.
Due to the large number of resumes received, only those applicants selected for an interview will be contacted, or will receive a response. We thank all applicants for their interest in 1-800-GOT-JUNK? No phone calls, please.
Online Marketing Manager (PPC, Google, Bing, Yahoo, LinkedIn) - GlobeX Data (globexdata.ch) - BC
| Company: | GlobeX Data (globexdata.ch) |
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
GlobeX Data is a leader in digital security for ePayments, eDataSecurity and eHealth. Based in Geneva, Switzerland, it has satellites in North America and the UK. The company’s US sister company is undergoing a listing for the NASDAQ OTC market.
We are looking for an energetic, proactive and well-organized individual with a positive attitude and an inquisitive mind to work in our Vancouver, Canada office or from a remote US, Canada or EU location (to be discussed). This a perfect position for a recent school/university graduate very well versed in the online advertising and promotion field.
Experience requires knowledge of marketing & SEO (ie. Google, Yahoo, Bing, FB PPC etc...) and the online social media marketing world (LinkedIn, ASW, Ecademy, FB, Twitter etc..).
The position offers a wonderful opportunity to learn a huge amount within a dynamic and fast growing international company.
The main task of this position will be to maintain and check the weekly performance of our current Adwords PPC campaigns as well as working on our SEO strategy (Adequate training will be given for candidates who have little previous experience in this field).
The successful candidate should:
- have excellent communication skills (English as a native language is required)
- have strong organizational skills
- have very good computer skills
- have some experience (whether professional or personal) in dealing with social media websites
- be detail oriented
(Bonus if you have the following):
- have passed the Google Adwords Exam
- have previous experience in setting up online media accounts such as adword campaigns on Google, Yahoo, Bing, Facebook or Twitter
- have previous experience in link building (SEO related)
- Speak at least 2 Western European Languages (English included)
Compensation: Your starting salary will be between CAD 30k to CAD 50k (gross salary) a year + full healthcare benefits + additional bonus on performance and stock grants in our pre-IPO sister company. Total package can be worth between CAD 50k to CAD 85k in the first year depending on your experience.
Please apply by sending your CV and a cover letter detailing why you would be particularly suitable for this role. Email directly to careers@globexdata.ch
(a LinkedIn profile or other social media profile would be a plus)
We will only respond to candidates that are selected for an interview.
The job is based in Vancouver, Canada but can be run out of other cities in North America or Europe.
Internet Marketing w/ SEO & PPC Management - Growing Lower Mainland - Vancouver (BC) Canada
| Company: | Growing Lower Mainland |
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
Growing Lower Mainland Company provides development, content, SEO and Marketing services to a growing network of International content websites. We have an immediate opening for a General Manager who will be responsible for the overall execution of Corporate Strategy, Team development and top-line results.
We are looking for an energetic Team leader who will bring strong business management, people and process skills to the company. If you thrive on challenges and enjoy a fast paced environment, we’d like to meet you.
The Role:
Managing a broad range of high priority projects while maintaining team focus
Lead, mentor, coach, recruit and develop staff
Manage group and individual performance and productivity; Develop meaningful employee metrics and evaluate individual job performance by setting expectations, providing constructive suggestions for improvement and rewarding accomplishments
Implement, Steer and Refine the Online marketing strategies
Oversee IT, development and hosting operations, ensuring compliance with global standards on deployment, configuration, maintenance and support
Drive the external relationships with key customers and channel partners to build and enhance growth
Drive implementation and compliance of corporate methodology and processes to maximize operating efficiencies
Collect and monitor competitive intelligence to evaluate the impact on our client’s business.
Gather and analyze post-mortem data on project/programs to provide as a reference resource for future projects/programs and identify improvement opportunities
Collaborate with key stakeholders to define and prioritize business requirements
Required skills and abilities:
Strong documented success as a General Manager
Proven leadership skills, able to coach, mentor and develop a diversified team
Highly organized and detail oriented
Strong analytical, problem-solving, and innovative thinking skills
Experience with budgeting, and managing P/L
Demonstrated ability to take ownership of issues and ensure they are resolved demonstrating superior negotiation and conflict resolution skills
Possess Superior listening, speaking and writing skills when communicating with various levels of the organization.
Required Experience:
Thorough understanding of Internet Marketing, including Organic and Paid Search Strategies
Minimum of 4 years proven experience in General Management Role
General knowledge of Web Development, Tools, Databases, Analytic
Degree in Business Administration, Management or Computer Science
Interest in European Sports a plus
Fluency in French, Spanish or Italian an asset
Social & Mobile Marketing Contract w/ PPC Experience - Vancouver (BC) Canada
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
Small marketing boutique firm looking for a part-time graphic designer / social & mobile web marketing coordinator (contract hourly basis). Our company mainly focuses on real estate (resort and residential), but is expanding into a variety of other industries such as fashion, children’s wear, health & fitness, beauty, travel, special events and professional services.
This position will involve daily website updates and constant analysis and refinement of online marketing concepts. Knowledge and experience working in HTML, FBML (if you have to ask, please don’t apply) as well as more extensive web design tools & practices such as indesign, photoshop and CSS. Working hours are very flexible with a goal of 10 - 25 hours per week to start.
You will execute and work with our team doing Market Research, Google Analytics, Google Paid Ad Campaigns, Article-Podcast-Video Content Preparation, Content Syndication on Social Bookmarking-News & Twitter, Mobile Marketing (implementation and management), Community Interaction on Forums & Blogs, Link Exchange & Building, Classifieds / Craigslist postings, client communication and sales follow-up and other SEO 1.0 & 2.0 activities.
An interest or experience in the real estate industry is a definite asset. Personality fit will be key - we’re looking for someone who can be a team player who is able to multi-task and prioritize, while having some serious fun.
Marketing Director w/ SEO & PPC Skills - Hotsway Enterprise (hostway.ca) - Vancouver (BC) Canada
| Company: | Hostway Corporation (hostway.ca) |
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
COMPANY OVERVIEW:
Hostway Corporation provides Web hosting and managed services to more than 600,000 customers worldwide. Hostway helps individuals, small businesses and large enterprises achieve more value from state-of-the-art Web-based technologies by reducing their complexity and cost. Founded in 1998, Hostway is one of the three largest Web hosting companies in the world with offices in North America (Chicago (HQ), Austin, Tampa, Ft. Lauderdale and Vancouver), Europe (Belgium, Bulgaria, France, Germany and Netherlands), Asia (Korea and India) and Australia. For more information about Hostway Corporation, please visit hostway.com.
POSITION PURPOSE:
The Marketing Director will be a key participant in the development and extension of Hostway’s Enterprise Division, helping to leverage existing assets and position Hostway as a market leader in hosting infrastructure and applications for the enterprise community. The Marketing Director will lead the Enterprise marketing team, while working closely with product management, development, sales, and customer service.
ESSENTIAL JOB DUTIES AND RESPONSIBILITIES:
*Develop a comprehensive marketing communications plan detailing brand, media, and strategy.
*Develop and implement direct response marketing campaigns.
*Develop, evolve, and enforce the identity and image projected by each of the business unit’s major brands.
*Oversee the development of internal and external marketing collateral, including print ads, direct mail, product information guides, banner ads, and promotional items.
*Manage the content on all of the company’s websites, landing pages, and areas on partner websites where the company’s products are promoted.
*Work with external agencies to ensure the timely, cost effective delivery of high quality material that conforms to the company’s style guide and brand image.
*Brainstorm creative and innovative ways to convey the company’s mission and the value of its services.
*Test and evaluate alternative channel, product, and creative strategies to ensure the most productive and efficient approach.
*Develop, implement, and enforce an internal communication and campaign launch process.
*Direct the production of pre and post sales marketing collateral for use internally and externally.
*Generate reports and presentations for senior management, detailing customer acquisition metrics, campaign performance, and creative strategies.
*Coordinate with Business Development and provide guidance to major partners on how to effectively message and promote web hosting services.
*Identify and implement strategic referral partnership opportunities.
*Research, analyze, and respond market trends through the use of focus groups and surveys.
DESIRED MINIMUM QUALIFICATIONS:
*Bachelor’s degree (marketing, business, finance or related field); MBA preferred.
*Minimum of 7+ years of technology marketing experience, with 3 years in a management role.
*Experience in high volume direct mail and telesales campaign management desired.
*Understanding of technology marketing cycles
*Exceptional communication skills, including executive and board-level oral presentations and written proposals.
*Ability to work proactively, multi-task, and work well in a deadline-driven environment.
*Experience with managing the logistics of marketing communications; including public relations, multi channel advertising, mail campaigns, collaterals and online content, and third party communication.
*Experience with online marketing tools including paid search, banner advertising, and SEO.
*Experience leveraging tools for thought leadership to generate sales leads and market awareness; including white papers, industry analysts, editors, seminars, and other relevant medium.
*Strong competency in Microsoft Office tools for presentation and collateral development, spreadsheet analysis, online content, and word processing.
To be considered, email your cover letter and resume to careers@hostway.ca. Please include the position title in the subject line of your email and reference number MD012110TB.
Hostway thanks all candidates for their interest, however, only shortlisted candidates will be contacted.
SEO Assistant & Writer - Standard Marketing (StandardMarketing.com) - Vancouver (BC) Canada
| Company: | Standard Marketing (StandardMarketing.com) |
| Contact Name: | Ken |
| Contact Email: | |
| Job Location: | Vancouver (BC) Canada |
Full-time Permanent Search Engine Optimization (SEO) assistant required immediately to work in the office of a small but expanding Internet Marketing and Web Design company in Kits.
Qualifications
1. A significant portion of your time will be spent writing and editing, so passion for effective communication is a must. You understand good English grammar and have a sense of how to appeal to readers’ feelings and emotions in a tactful way.
2. Good at research on the internet.
3. Organized, thorough, and detail-oriented.
4. You may be asked to communicate with clients on the phone, so a positive, pleasant, and tolerant attitude is essential.
5. Knowledge of Adobe Dreamweaver CS4 an asset.
The Work
You’ll combine direction from management, input from clients, and your own research to write:
* Websites and brochures that sell services or products.
* Blogs entries, News Releases, Newsletters, and Articles for clients in their voice.
* All of our staff are asked to do a variety of tasks in order to free up time for management to deal with customers.
Your copy will be easy-to-read, always positive, interesting, and use as few words as possible. Ideally it will make the reader just a little bit excited or at least interested in whatever is being presented.
The Advantages
You’ll start at an entry level wage, but receive training in cutting-edge SEO techniques, and your remuneration will grow at the same speed as your contribution to the company. You will be hired with the idea that you’ll want to stay for a long time and grow with the company. You’ll be required to work well both independently and as a part of our team.
The Company
The goal of management at Standard Marketing is that every employee works with enough autonomy to be unencumbered, feels they are accomplishing something meaningful, and becomes very successful and highly paid. We believe all people want to contribute their best as long as it is recognized, valued, and rewarded appropriately. Everyone here is treated with respect in a friendly, positive working environment.
Our most important assets are:
* We’ve been in business for 10 years and our customers send a steady stream of referrals.
* We’re experts at getting websites onto page one of Google, including our own.
* We design world class websites that make money for their owners.
Applications will NOT be considered without examples of writing.
No phone calls please.






