Job Description

Internet Marketing Manager

General Description
The qualified candidate will be primarily responsible for growing our user base through various online marketing and advertising methods. Candidates should have a minimum of two years experience in the internet marketing space.

Possible Duties May include, but are not limited to:
- Promptly and courteously answer phone calls in the office (shared task with all team members)
- Vote on videos
- Researching, creating and deploying online campaigns to drive traffic.
- Building an affiliate network and managing ongoing relationships.
- Monitoring daily partner and deal performance to ensure they meet all business objectives.
- Prepare a weekly status report for the weekly meetings.

Required Skills / Qualifications
We are seeking an aggressive, dedicated, and hands on individual with the following skill set:
- Knowledge of Internet advertising and marketing.
- Enthusiastic and self motivated.
- Strong Sales and Negotiation Skills.
- Mathematical and analytical skills.
- Organized and detail oriented.
- Very familiar with online social networking, the blogosphere, and Web 2.0 (e.g. MySpace, YouTube, etc.)
- Successfully implemented SEO strategy (Search Engine Optimization)
- Understanding of PPC (Pay Per Click) Campaigns
- Able to manage Email Lists / Full Understanding of CAN-SPAM laws
- Ability to multitask and self-manage in a fun, fast-paced, rapidly growing and independent environment
- Day-to-Day Experience in managing online promotions
- Excellent communication & creative-thinking skills are required
- Detail Oriented, organized, proactive, and a quick learner
- Capable of hitting the ground running

At the core of our success is a willingness to see things from different perspectives. Throughout the world, our ability to appreciate different points of view has given us success wherever we are. With over 125 million customers and 10,000 offices in over 80 countries and territories, we truly are “the world’s local bank.” HSBC Bank Canada is the seventh largest bank in Canada, offering a full range of products and services via both personal and commercial financial services segments. Share your view of the world with us and see how far you can go.

Senior Manager, eMarketing & Strategy - Req 1172

Position Summary:
The Senior Manager, eMarketing & Strategy, oversees and manages marketing and advertising on the web, for national and regional marketing campaigns, ensuring compliance with brand guidelines, innovation in Internet Marketing and integration bank programs. Providing strategic leadership and direction regarding Internet Marketing initiatives and solutions, the Senior Manager, eMarketing & Strategy manages marketing initiatives and promotional strategies on the Web.

Duties and Responsibilities:
* Works with other business units and agencies in the strategic development of online marketing plans for national and regional campaigns, for retail and commercials segment, on hsbc.ca and the web-at-large.
* Project coordination on large, medium and small-scale web projects supporting ongoing growth of brand, sponsorship and segments..
* Reports on campaign results and establishes ongoing metrics needs
* Develops, presents and influences online marketing strategies.
* Recommends communication strategies and budget needs.
* Manages online communication initiatives in-field and recommends ongoing changes to plans based on results.
* Develops and presents new online marketing tactics to leverage
* Analyzes return on investment, presenting outcome for consideration for increased investment.

Qualifications and Requirements:
Bachelor’s degree in Marketing and/or equivalent experience.
* Post-secondary education in Web Design / Web Development / Content Management / Information Architecture / Internet Marketing or related field.
* 5-7 years of marketing communications experience (including direct response, advertising, and experience with agency operations) in a large organization, of which minimum 3 years has been dedicated to Internet Marketing & Strategy.
* Thorough understanding of professional web design, usability principles, Internet writing, interface and information design.
* A strong understanding of segmentation strategies and their application in marketing and sales campaigns and processes. Thorough knowledge of acquisition, retention, cross sell and channel strategies.
* A thorough knowledge of paid search (PPC) and Search Engine Optimization (SEO) techniques and practices.
* Knowledge of PhotoShop, Adobe Acrobat (PDF), Web content management systems and Webtrends or other website statistic software.
* Strong communication and presentation skills.
* Project management experience. Ability to plan and manage multiple projects with competing timelines.
* Strong web copywriting skills and website structure knowledge, including importance of calls to action, leading user paths/online behavior, difference between other mediums and web, site maps and navigation, connection to content, usability and various navigation methods.
* Strong interpersonal and communication skills.

If you are seeking a challenging and promising career, HSBC has a world of professional opportunities for you to explore.  We offer a competitive Total Rewards Package, including incentive pay, plus reduced rates for loans and mortgages. We make a point of rewarding performance, supporting professional development and providing Work Life solutions. 

Find your calling. Find your passion. Find your moment. Find your peace. Find your friends. Find your soul. Find your purpose. Find your reason. Find your love. Find your youth. Find your past. Find your future. Find your present. Oh, and while you’re at it, find yourself at lululemon.

lululemon athletica is a yoga-inspired athletic apparel company that provides components for people to live longer, healthier and more fun lives. By creating products that keep people active and stress free, lululemon believes the world will be a better place.

Senior Web Developer
Store Support Centre - Vancouver, BC

Description
lululemon athlectica is looking for a senior web developer with experience coding dynamic web solutions from scratch. The successful candidate will have amazing database publishing skills in PHP and mySQL, as well as other dynamic service side programming languages that speak to SQL databases. The successful candidate will also be well versed in analyzing pre-existing website functionality and implementing solutions to improve performance and site usability. This position offers a great opportunity for the successful candidate to showcase their skills and experience in an environment that fosters personal development, humour, health and fitness, and community involvement.

Other key responsibilities include:
* Analyze requirement document and wireframes
* Analyze current mySQL data model and assist with the upgrade to SQL server
* Work closely with creative developers to integrate new interfaces into web solutions
* Lead the work effort to redevelop a high-traffic website that receives over 1 million hits per day
* Analyze PHP code and convert to Cold Fusion
* Redevelop existing site using XML to fit seamlessly into a CMS, like Interwoven TeamSite
* Create polished and intelligent navigation systems
* Write code for PDAs, Blackberry browsers, and handheld systems
* Ensure cross-browser compliance is present in all web applications (Safari, IE, Mozilla, etc.)
* Fine tune SEO for all websites
* Provide leadership and mentoring to junior web team members
* Quality assurance testing on all work

Competencies (knowledge, skills & abilities) and Qualifications:
* Degree in Computer Science or equivalent work experience
* Minimum 5 years of work experience
* Demonstrated proficiency in PHP, JavaScript, mySQL, SQL Server, and Windows Server 2003
* Mastery of HTML and CSS
* Up-to-date with current web trends, technologies such as social networking, RSS, user-generated content, podcasts and blogs
* Knowledge in developing an enterprise Content Management System like Interwoven TeamSite
* Knowledge in video production for websites
* Experience in training non-technical users to use web applications
* Ability to work and lead a team to meet deadlines
* Ability to work on the retail floor

Our “must haves”
* Proven work ethic with utmost integrity.
* Desire to excel and succeed.
* The ability to work independently and within a team environment.
* Actively live and breathe the lululemon culture and lifestyle.
* Self-awareness, with a desire for constant self improvement (goal-oriented).
* Entrepreneurial spirit and an egoless nature.
* Self motivated, passionate, empathetic, and approachable.
* Outgoing, energetic, upbeat and fun!

Why join?
As a member of the lululemon team, you will work in an environment that fosters personal development, health and fitness, and community involvement. We emphasize goal setting and self-improvement, we give progressive benefits (like free yoga classes!), and we have a lot of fun.

Lululemon is growing fast and determined to elevate the world to a place of greatness - it’s the perfect time to join us and explore the possibilities!

Our well known and respected client in the hospitality and tourism industry is looking for an eMarketing Coordinator. They are conveniently located in Vancouver - transit accessible.

General Responsibilities:
This position is responsible to be a liaison with external partners and work effectively to provide coordinator and administrative support to e-Marketing Manager to execute online programs, initiatives and reports associated with all AG-owned websites.

Key Responsibilities
“ Regularly update and maintain web site content based on seasonal product, marketing efforts and promotions
“ Support the engine optimization efforts of AG-owned web sites
“ Understand the PPC (Pay Per Click) Campaigns and create monthly management reports on the performance of these campaigns
“ Generate and analyze Web Analytics reports and make recommendations for web site optimization
“ Schedule and execute regular email marketing campaigns to targeted recipient lists
“ Analyze key performance indicators in areas of email campaigns deployment and response and report results to management

Requirements
“ Minimum of 2-3 years of experience in online marketing to consumers
“ Experience working with vendors/agencies and managing production schedules
“ Excellent attention to detail and ability to handle multiple projects with attention to deadlines
“ Thorough knowledge of email design best practices
“ Knowledge of Content Management System/HTML, PhotoShop, and Microsoft Office (emphasis on Excel and Word)
“ Ability to multitask and self-manage in a fun, fast-pasted, rapidly growing and independent environment

Want to work for a fast paced software company in a rapidly expanding industry segment?

Recombo is a Vancouver-Based online Software-as-a-Service company that allows businesses to complete contracts or agreements through email and the internet. Utilizing digital Signatures and interactive agreements, Recombo eliminates the traditional process of completing paper-based documents with “handwritten wet-ink signatures.

This is a brand new industry that will become the de-facto standard. Online forms and electronic signatures are ready to replace paper and fax machines for signoff today, just as the fax machine replaced letter mail in the last century.

As Canada’s foremost provider of interactive agreement and digital signature software we’re looking for an interactive marketing manager to enhance and streamline our online presence. The ideal candidate will have a strong background in;
* Search Engine Optimization (SEO)
* Search Engine Marketing (SEM)
* Online Media Planning (Internet Display Ad Buying)
* Flash Banner Animation and Design
* Ad Optimization Analytics

Ideal candidates will be interactive marketing leaders who have:
* direct response experience, focused on achieving ambitious goals
* brand-advertising experience, focused on tailoring messages most persuasively to each target segment
* interactive campaign design
* viral marketing experience

Candidate must possess excellent communication skills and be able to contribute within a deadline-oriented team environment.

Candidate must have the following:
* A strong familiarity with current SEO strategic trends
* Competence in analysis of term relevance and proposal of content revision.
* A strong familiarity with Google Adwords, Yahoo Search Marketing, and MSN AdCenter marketing platforms.

Experience producing, promoting and delivering webcasts and podcasts is required as well as the ability to;
* Develop and maintain the corporate website to support awareness and aggressive sales outreach
* Determine and implement an efficient and consistent search marketing strategy that complements and reinforces company objectives and maintains appropriate branding
* Provide management with statistical tracking of web marketing performance
* Utilize social networking techniques to further awareness and establish credibility
* Provide web marketing support (search, webinars, content, third-party link strategy) for partnerships
* Develop and produce a program of email blasts, web seminars and podcasts
* Schedule periodic revision of search marketing strategy and perform maintenance as necessary
* Maintain ongoing traffic and performance metrics and categorize and distribute data to appropriate divisions
* Follow established design and coding standards and collaborate with web design team to maximize cohesion with all web properties.
* Review and post new content as it is created
* Demonstrate thought leadership and innovation through all corporate web marketing initiatives

Candidate must possess excellent communication skills and be able to contribute within a deadline-oriented team environment.

REQUIREMENTS:
Education
BA/BS or commensurate experience
Skills and Abilities
* Long tail marketing
* Creating and executing online marketing campaigns

Strong proficiency with the following:
* Adobe Dreamweaver (TextPad, Quanta, or Screem)
* Google Adwords search marketing platform
* Yahoo Search Marketing platform
* MSN AdCenter platform

Working familiarity with the following:
* FTP software
* Business productivity software (Microsoft Office or OpenOffice)
* Adobe Creative Suite

Looking for a web ninja to take care of web operations for a Vancouver-based import/export company.

Can you write w3c-compliant HTML and CSS fluently or near-fluently in a text editor? Can you use FTP applications to quickly and efficiently update a number of websites? Can you manage files with an off-site developer? Can you use Photoshop efficiently, including optimizing and saving for web, adjusting photos, heal/clone, transparency, and other small graphic work?

We’re looking for someone who knows how to use a computer, knows how to use Google, is effective at communication, is efficient and self-directed, and who can bring themselves up to speed on any of the below that they are not familiar with. Specifically we’re looking for someone who has a NEAR-FLUENT knowledge of CSS and a good working knowledge of w3c-compliant HTML. You can learn everything else, but this is pretty important. NO DREAMWEAVER USERS! You must be 100% comfortable doing light updates, copy changing, and CSS on an existing website using a text editor like Notepad++. You will be editing pre-existing HTML so you must be able to READ and WRITE both HTML and CSS.

Responsibilities include:
Website updates using HTML and CSS
Database updates using Microsoft Access
FTP Maintenance
Administration of Google Adwords, Yahoo! Sponsored Search and MSN Ads
Management and administration of eBay and Amazon stores
Search Engine Optimization (SEO) and management of same
Light office technical support
Light server administration
Copy writing and editing

Software/web APIs used include:
MS Access
WebCEO
MS Word
MS Excel
Plesk
Google, Yahoo!, MSN, Amazon and eBay

Preferably you’ll have SEO/web marketing experience and a great working knowledge of HTML and CSS. We’ve got a developer who works remotely. Preferably you’ll have a great handle on the English language. Preferably you’ll be a quick, eager learner.

Compensation to be negotiated based on experience.
Full-time.

We are a custom software and web development startup looking for someone in Vancouver to help with some ongoing web updates. Most of the work will be fairly simple and will not involve much (if any) programming - but if the right candidate has sufficient programming experience, we may off-load some of this, too.

Work from the comfort of your own home. Please don’t contact us if you’re outside of the lower mainland.

Qualifications:
- Outstanding English communication skills
- Experience sub-contracting for other companies
- XHTML/CSS experience
- SEO experience

Nice to haves:
- PHP, ASP.NET, Database design/development (MySQL or SQL server)
- Javascript
- AJAX
- Graphics design
- Knowledge of SVN/CVS
- Flash