An Exciting Downtown Vancouver based company, specializing in the Entertainment Industry, is seeking an SEO Specialist to join their growing Internet Marketing team. As part of a team of SEOs, you will be performing search engine optimization in a highly competitive product space with a large web presence. You will work on multiple websites and large traffic driving strategies.
Duties

* Organic search engine optimization for digital entertainment properties.
* Optimization of on-site content for maximum visibility and ranking in the major search engines:
o Tagging and fine-tuning of content for individual pages.
o Controlling naming conventions and linking conventions of web pages, images, and multimedia files.
* Keyword research using a variety of tools to determine keyword targets of search engine optimization.
* In-bound link development from relevant sites and directories.
* Tracking of and reporting on traffic and search engine rankings in regards to relevant properties and keywords.
* Monitoring of the product space on the web to determine trends and identify or modify targets for search engine optimization.

The Ideal Candidate...

* At least 2 years experience in search engine optimization (SEO) of a large website in a competitive environment; proven ability to achieve top search engine rankings.
* Knowledge of best practices for organic search engine optimization.
* Knowledge of different search engines, search engine spiders and search engine ranking factors.
* Knowledge of HTML, CSS and related web-based technologies.
* Ability to work as part of team.
* Undergraduate degree/diploma in a related discipline or equivalent years of experience.

Canada Health Solutions, a leading global provider of affordable healthcare savings solutions, is looking for an experienced Search Engine Marketing Specialist with a demonstrated track record for achieving aggressive results to help lead, develop, and manage online marketing campaigns and strategies.  The successful candidate will play an integral role in the company’s corporate marketing initiatives by helping to drive long-term revenue and profitability objectives.

Your key responsibilities will include, but are not limited to, the following:

* Grow revenue and profitability through the planning and implementation of search engine optimization (SEO) strategies and pay-per-click (PPC) campaigns across all major search engines (i.e. Yahoo, Google, MSN, etc.) for multiple websites
* Develop and implement innovative and cost-effective solutions for acquiring and retaining new customers
* SEO initiatives: optimize multiple websites to achieve and maintain top 10 rankings within the organic/natural listings of all major search engines for targeted keywords or phrases
* PPC Marketing Campaigns: develop, implement, and manage PPC marketing campaigns for multiple websites across all major search engines.  This includes the development and testing of keywords/phrases, ad copy, campaign setup, as well as the management of bids and budgets.
* Manage website product pricing to ensure competitiveness with online competition
* Identify new product and growth opportunities to enhance the company’s value proposition to customers
* Leverage web analytics and reporting tools to evaluate campaign results and to provide recommendations on improving campaign performance
* Interpreting web and campaign statistics and communicating findings to key decision makers to generate actionable plans for implementation
* Prepare and analyze reports on organic search rankings using tools such as WebPosition
* Prepare and analyze reports of organic search traffic and the site’s status in the various search engines
* Performs continuous revision and refinement of keywords, title-tags and meta-tags

The successful candidate must possess excellent organization and time management skills and be highly versatile in his/her skill set. The candidate must be a strong assertive communicator capable of presenting ideas in a clear, concise, and logical manner. Candidate must also have a strong entrepreneurial mindset and is capable of working in a hectic fast-paced environment with minimal supervision.

Ideal candidate should possess the following traits:

* 2-3 years experience in online marketing (including extensive SEO and PPC management experience)
* Bachelor degree and/or training in online marketing, eCommerce marketing or equivalent work experience
* Good understanding of SEO/SEM best practices.
* Understanding of web analytics and reporting tools (including Google Analytics)
* In-depth knowledge of SEO principles, factors and techniques (including meta tags, link building, and Google page ranking factors).
* Experience managing PPC campaigns on Yahoo, Google, and MSN
* Proven experience with sitemap protocols, especially Google.
* Highly analytical, a strategic thinker with a proven track record in growing business through SEM strategies
* Excellent business communication skills (both verbal and written) and the ability to work effectively with a diverse group of people including internal management, support staff, business partners, and customers
* Project management skills
* Strong decision-making skills and ability to organize and prioritize multiple tasks
* Ability to successfully multi-task to meet deadlines and work in a fast-paced environment
* Must have excellent work ethics, dedication, and eagerness to take on new challenges
* Excellent computer skills with solid experience using the Microsoft Windows Operating System and Microsoft Office applications including Word, Excel, PowerPoint, Outlook, and Internet Explorer
* Intermediate experience writing HTML for SEO purposes

Teligence is searching for: a Strategic VP Marketing

About Us:
LiveLinks, Vibeline, Red Hot, Interactive Male, and Tango… Behind these edgy brand names are a group of unique and innovative professionals dedicated to providing the highest quality voice-enabled services for social networking and entertainment in North & South America. We are a privately owned Canadian company where our Associates in the Marketing department have a significant impact on our business by ensuring that our brands stand out in a complex and competitive marketplace. They are key in making our brands what they are today.

About You:
* Like to be continuously challenged and are excited by solving problems
* Outstanding leader able to inspire a high performance team
* Strategic visionary that thinks outside the box of traditional marketing
* Can’t stand mundane and stagnant work and are always looking for something new to spice up your life
* Appreciate and respect a highly diverse work environment
* Value work-life balance

Our ideal match for VP Marketing will:
Oversee the development and implementation of the overall marketing strategy for all company brands with a focus on effectively allocating resources across the marketing spectrum to accomplish annual business goals. Develop a framework for understanding consumer choices that aligns business strategy with market opportunities and strategic capabilities. You will also:
* Formulate and direct the overall marketing, direct response and advertising strategic plan, establishing annual revenue, marketing spending and gross profit objectives for company brands.
* Establish and monitor key metrics that address brand health and viability and consumer insight. Monitor and evaluate the effectiveness of marketing campaigns. Report results to other members of the executive team.
* Oversee development of direct response initiatives, print and online promotions, including email campaigns, ad campaigns, banner ads, landing pages, direct mail campaigns, search engine campaigns, etc.
* Develop a framework for understanding consumer behavior and segmentation that establishes a foundation for marketing planning and leadership in our business category.
* Oversee advertising functions including alternative and traditional media planning, buying, production and creative development. Provide strategic creative leadership to increase the effectiveness of our marketing campaigns.
* Partner with technology to ensure product features are aligned with brand promise and customer experience.
* Oversee the planning and execution of customer experience initiatives that increase conversion, retention, monthly average paid membership, and reduce churn.
* Establish processes to facilitate effective communications between marketing and other functional internal partners including customer service, human resources, finance, and technology.
* Oversee all branding activity; continuously strengthen company brands to accomplish leadership positions in all markets and segments in which we compete.
* Build a talented and motivated marketing and advertising team capable of achieving the company’s vision while reaching and exceeding annual revenue and profit objectives.
* Continuously improve department-related programs, policies, processes and procedures.

You may be our ideal match if you are a(n):
* Marketing Graduate with at least 15 years marketing management experience including a strong background in direct response marketing, alternative media and brand management.
* Successful marketing leader and mentor for at least the last 10 years
* Proven professional as it relates to online design, including full knowledge of all relevant tools, online environments, and current web standards
* Change management specialist with the ability to manage in a dynamic environment and handle resistance to change
* Strategic and senior executive able to work with entrepreneurs and be a key contributor on the executive team
* Operational excellence professional with the ability to improve processes and find efficiencies
* Highly flexible individual that can manage paradox and be adaptable
* Expert and creative problem solver

My Client, a Direct Marketing firm in the Health and Beauty industry, on the North Shore, is currently seeking a qualified Web Design Specialist. This position is paying $42,000 - $45,000 + excellent benefits and opportunity for career advancement.

Job Purpose: Assists the Marketing & Operations departments with web-design projects, including but not limited to email campaigns and direct response landing pages. As well as in the monitoring and maintenance of search-engine-driven campaigns. (SEO & PPC)

Job Summary: Possesses design talent as well as coding knowledge to develop web pages using the latest industry technologies as well as managing SEO and PPC-type campaigns based on the standards in place and set by the marketing department.

Required Skills:
- Adobe Photoshop
- Adobe / Macromedia Dreamweaver
- Hands-on HTML coding
- ASP / .NET Programming
- SEO Knowledge
- MS SQL Maintenance / Scripting

Asset Skills:
- Adobe / Macromedia Flash
- JavaScript & PHP
- Crystal Reports
- Adobe Illustrator / InDesign
- Macintosh Computer Knowledge
- MS IIS / Windows 2003 Maintenance

General Skills:
- IT Hardware and Software Maintenance
- General IT Trouble-shooting skills
- Good communicative / writing skills
- Quick-Leaner

Other Requirements:
- To be successful in this position the candidate must be highly creative, motivated, organized and able to work proficiently with limited or no supervision.
- Your degree or diploma in Design is supplemented by a minimum of 2 years’ relevant experience working with the internet.
- Strong English written and verbal communication skills
- Ability to articulate ideas and direction in writing
- Understanding concepts of marketing, sales and branding
- A sound understanding of interactive interface design
- Experience with Web design workflow for ecommerce solutions and full project life cycle
- A well-rounded understanding of graphic design and visual communications
- An outstanding portfolio of promotional graphics and web pages
- Proficient in the use of PC’s and PC-based design applications

Job Description: We are looking for the very best online conversion specialist, who wants to take his/her knowledge to the next level working for the worlds largest online lead generator in online gambling. The person is likely an online marketing guru in Canada with hands-on approach and focus on optimization in daily work
Competitive remuneration
Will most likely hand pick a team of 2-3 colleagues

Position:
Responsible for optimizing a large number of our client gambling guides, in poker and casino on 23 local markets
Participate in site re-designs and enhancements as a measurements expert, identifying reporting requirements, monitoring the reporting implementation and evaluating post-launch metrics.
Share research findings and best practices with team and company including customer insight, benchmarking, and industry updates.
Tactical analysis - using Site Catalyst to review click-through, key paths, most popular pages etc and optimize content / offers in response
Reporting on A / B test results
Perform ad-hoc analysis; proactively work to meet our reporting/analysis needs
Base lining key metrics (i.e., conversion, abandonment %, etc.) of current web site to be used to measure improvement progress over time.
Working with web analytics, user experience, and development teams to prioritize initiatives and resolve issues in a timely manner.

Professional requirements:
B.A. or advanced degree in Economics, Business or closely related study. A Graduate Degree is desired.
3-5 years industry experience, experience in lead generation portals/guides or consumer e-commerce preferred
Proven track record of successfully defining and delivering complex projects with superior ROI, from business case through deployment.
Experience with leading web analytics packages.
Mid-level expertise in the SEM (Search Engine Marketing) / PPC (Pay Per Click) and SEO (Search Engine Optimization) strategies and a minimum one year experience measure success of SEM/PPC and SEO campaigns / efforts.
Thorough understanding of website metrics, data analysis, behavioural analysis and reporting tools
Good understanding of organic and paid search engine positioning and strategies

Formal requirements:
4 years online optimization experience
University degree

We are looking for the very best online conversion specialist, who wants to take his/her knowledge to the next level working for the worlds largest online lead generator in online gambling.
The person is likely an online marketing guru in Canada with hands-on approach and focus on optimization in daily work.
Competitive remuneration
Will most likely hand pick a team of 2-3 colleagues

Position:
Responsible for optimizing a large number of our client gambling guides, in poker and casino on 23 local markets
Participate in site re-designs and enhancements as a measurements expert, identifying reporting requirements, monitoring the reporting implementation and evaluating post-launch metrics.
Share research findings and best practices with team and company including customer insight, benchmarking, and industry updates.
Tactical analysis - using Site Catalyst to review click-through, key paths, most popular pages etc and optimize content / offers in response
Reporting on A / B test results
Perform ad-hoc analysis; proactively work to meet our reporting/analysis needs
Base lining key metrics (i.e., conversion, abandonment %, etc.) of current web site to be used to measure improvement progress over time.
Working with web analytics, user experience, and development teams to prioritize initiatives and resolve issues in a timely manner.

Professional requirements:
B.A. or advanced degree in Economics, Business or closely related study. A Graduate Degree is desired.
3-5 years industry experience, experience in lead generation portals/guides or consumer e-commerce preferred
Proven track record of successfully defining and delivering complex projects with superior ROI, from business case through deployment.
Experience with leading web analytics packages.
Mid-level expertise in the SEM (Search Engine Marketing) / PPC (Pay Per Click) and SEO (Search Engine Optimization) strategies and a minimum one year experience measure success of SEM/PPC and SEO campaigns / efforts.
Thorough understanding of website metrics, data analysis, behavioural analysis and reporting tools
Good understanding of organic and paid search engine positioning and strategies

Formal requirements:
4 years online optimization experience
University degree

Graphically Speaking is an industry-leading, full-service web development firm, with a full-time team of 29 web specialists who collectively produce hundreds of websites every year.

Our range of services include: Web design, internet marketing, flash animation, e-commerce & database programming and graphic design. To learn about us, see our web design portfolio.

OUR VALUE STATEMENTS:
1. Provide great value, quality and service to our customers.
2. Act with honesty and integrity.
3. Individual contribution and responsibility.
4. Continuous improvement in everything we do.
5. Be a great place to work.

JOB REQUIREMENTS:
The ideal candidate will possess as many of the following assets as possible:

Skills and Experience
* Arts, communication, desktop publishing or web development designation from a recognized post-secondary institute.
* 2+ years of commercial website development experience and 1-2 years of website project management/coordination experience.
* Excellent knowledge of the Internet and related technologies.
* Be highly organized and possess excellent verbal/written communication.
* Outstanding eye for detail and quality control.
* Experience with layout and design.
* Effective time management skills.
* Results-oriented.
* Ability to work accurately under tight deadlines and manage multiple projects and deadlines.
* Strong interpersonal skills. You must be able to work well with a wide range of people.
* A working knowledge of Macromedia Dreamweaver, Adobe Photoshop and other standard web development tools.
* Fast and accurate typing skills.
* Knowledge of website usability, analytics, email marketing and search engine optimization is preferred.
* Web copywriting skills would be ideal.

Personality
* Self-starter, quick learner, intelligent and resourceful.
* Proven ability to handle multiple projects simultaneously while effectively managing schedules and communicating a project’s progress.
* Able to work in a fast-paced, high-stress environment.

BENEFITS:
Competitive salary, MSP coverage, profit sharing* and an opportunity to grow and advance in the web development industry.