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02/21 /// eMetrics Marketing Optimization Summit - Toronto April 23-26, 2012 -

Mark your calendar to attend the eMetrics Marketing Optimization Summit Toronto, April 23-26, 2012. If you are responsible for the results of your company’s website, social media, ecommerce, web intelligence, data strategy, audience research and/or measurement, then this is a must attend event for you.

Hear case studies from companies such as Nissan, AOL, ESPN, Johnson & Johnson, Monster, Canadian Broadcasting Corporation, and many more.

To learn more visit the website at http://www.emetrics.org/toronto/

09/16 /// 5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011

08/30 /// SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver

07/19 /// SEMPO Canada Search Summit Post-Conference Summary

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Upcoming Events

Mark your calendar to attend the eMetrics Marketing Optimization Summit Toronto, April 23-26, 2012. If you are responsible for the results of your company’s website, social media, ecommerce, web intelligence, data strategy, audience research and/or measurement, then this is a must attend event for you.

Hear case studies from companies such as Nissan, AOL, ESPN, Johnson & Johnson, Monster, Canadian Broadcasting Corporation, and many more.

To learn more visit the website at http://www.emetrics.org/toronto/

5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code:

Client Testimonial



“Alex was, and still is, the best search engine marketer I’ve ever worked with. He’s so much better than other people who call themselves search engine marketers. And, if you hire him, you’ll see how they’re leagues apart in results.”

/// James Sherrett
Director, eCommerce
Resort Reservations Network (Intrawest)
Read more...

Term Definition

Spamming /// As in "spamming the search engines". Spamming is most commonly associated with the act of sending unsolicited commercial email, but in the context of search engine optimization, spamming refers to using disreputable tactics to achieve high search engine rankings. Such spamming tactics include bulk submitting spamglish-containing doorway pages.

/// Read the Glossary

Canadian Search Engine Marketing Professional Association (Canada)

Search Engine Marketing Professional Organization (Canada)

Read about it on my Search Marketing blog


SEMPO Canada: Canadian Search Engine Marketing Professional Association

SEMPO Canada Group on LInkedIn: Canadian Search Engine Marketing Professional Association on LinkedIn

TOP SEO in Canada, based in Vancouver (BC) Canada

TOP SEO Basic Member Logo: Vancouver BC eMarketing 101 SEO Services Vancouver

Search Engine Workshop Certification: Vancouver BC eMarketing 101 SEO Services Vancouver

Glossary

XML Feeds

XML is a data format similar to CSV or a spreadsheet. XML feeds are a form of paid inclusion by which a search engine is "fed" information about pages. If a marketer is concerned that the search engine will not be able to crawl a site or get the right information about a page, marketers can pay to have their pages included by submitting an XML document.

View the whole glossary