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02/21 /// eMetrics Marketing Optimization Summit - Toronto April 23-26, 2012 -

Mark your calendar to attend the eMetrics Marketing Optimization Summit Toronto, April 23-26, 2012. If you are responsible for the results of your company’s website, social media, ecommerce, web intelligence, data strategy, audience research and/or measurement, then this is a must attend event for you.

Hear case studies from companies such as Nissan, AOL, ESPN, Johnson & Johnson, Monster, Canadian Broadcasting Corporation, and many more.

To learn more visit the website at http://www.emetrics.org/toronto/

09/16 /// 5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011

08/30 /// SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver

07/19 /// SEMPO Canada Search Summit Post-Conference Summary

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Upcoming Events

Mark your calendar to attend the eMetrics Marketing Optimization Summit Toronto, April 23-26, 2012. If you are responsible for the results of your company’s website, social media, ecommerce, web intelligence, data strategy, audience research and/or measurement, then this is a must attend event for you.

Hear case studies from companies such as Nissan, AOL, ESPN, Johnson & Johnson, Monster, Canadian Broadcasting Corporation, and many more.

To learn more visit the website at http://www.emetrics.org/toronto/

5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code:

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"I have attended two Vancouver eMarketing 101 presentations by Alexandre “Alex” Brabant and would highly recommend this seminar to anyone involved in Marketing.”

/// Ross Brown B.T.M
Marketing Coordinator
Abbotsford Airport
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Term Definition

KEI /// KEI stands for Keyword Effectiveness Index, which is something that was invented for users of Wordtracker's keyword research software. It helps you measure the competitiveness of your keyword phrases when you map them against the amount online competitors who are using these keyword phrases.

/// Read the Glossary

Canadian Search Engine Marketing Professional Association (Canada)

Search Engine Marketing Professional Organization (Canada)

Read about it on my Search Marketing blog


SEMPO Canada: Canadian Search Engine Marketing Professional Association

SEMPO Canada Group on LInkedIn: Canadian Search Engine Marketing Professional Association on LinkedIn

TOP SEO in Canada, based in Vancouver (BC) Canada

TOP SEO Basic Member Logo: Vancouver BC eMarketing 101 SEO Services Vancouver

Search Engine Workshop Certification: Vancouver BC eMarketing 101 SEO Services Vancouver

Glossary

PPC

Stands for pay-per-click and means the same as cost-per-click.

View the whole glossary