09/16 /// 5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011 -
5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code: .
08/30 /// SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver
07/19 /// SEMPO Canada Search Summit Post-Conference Summary
06/16 /// SEMPO Canada Search Summit, Presented by Google on June 29 in Vancouver
5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code: .
SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver
Announcing a new SEM Meetup for The SEMPO Vancouver Search Engine Marketing Group on September 13 2011 in Vancouver!
"The difference between professional Search Engine Marketing and no SEM is very simple: high amounts of traffic on your website versus almost no traffic. Alexandre Brabant from Vancouver eMarketing 101 made it easy to understand, to arrange and to maintain. Vancouver eMarketing 101 first endeavours to understand your business in order to realize your specific goals (sales, branding etc.).”
/// Vivian Vilich (PhD) & Dagmar Schulze
Co-Owners
Luxury Adventure Vacation BC
Read more...
SEMPO /// Search Engine Marketing Professional Organization, a non-profit, formed to increase the awareness of and educate people on the value of search engine marketing.
Search Engine Marketing Professional Organization (Canada)
Read about it on my Search Marketing blog
Glossary
PR / PageRank™
Google uses a weighted form of link popularity called PageRank(tm). Not all links are created equal. Google differentiates a link from an important site (such as CNN.com) as being better than a link from Jim-Bob's personal home page. The Google Toolbar (which is a free download from http://toolbar.google.com) has a PageRank meter built into it, to see which web pages are considered important by Google and which aren't. PageRank scoring ranges from 0 to 10, 10 being the best. PageRank scores get exponentially harder to achieve the closer to 10 they are. For example, increasing your own homepage's PageRank from a 2 to 3 is easy with not a lot of additional links, jumping from a 7 to an 8 is very difficult to achieve. The higher the PageRank of the page that's linking to you, the more your site's PageRank will benefit. The better your PageRank, the better you'll do in Google, all else being equal.
