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09/16 /// 5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011 -

5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code:

08/30 /// SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver

07/19 /// SEMPO Canada Search Summit Post-Conference Summary

06/16 /// SEMPO Canada Search Summit, Presented by Google on June 29 in Vancouver

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Upcoming Events

5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code:

SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver

Announcing a new SEM Meetup for The SEMPO Vancouver Search Engine Marketing Group on September 13 2011 in Vancouver!

Client Testimonial



“Alex is a rare talent. He is creative, smart and energetic and gets the job done. He understands Search Engine Marketing inside out. He has a true passion about Search Engine Optimization (SEO) and how to grow the business with lots of creative ideas. Alex understands all aspects of Search Engine Marketing (SEM) and what is required to grow the business and create new customers to an existing product portfolio. When we worked together we were in a position where we had to regularly understand new mobile business models and on-line marketing techniques. Alex always generated deliverables that were above and beyond what was expected of him.”

/// Christine Kovacs
Product Manager - Wireless
Teligence
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Term Definition

SEOP /// Search Engine Optimization Professional. Someone who claims to have the skills to increase a clients' search engine rankings.

/// Read the Glossary

Canadian Search Engine Marketing Professional Association (Canada)

Search Engine Marketing Professional Organization (Canada)

Read about it on my Search Marketing blog


SEMPO Canada: Canadian Search Engine Marketing Professional Association

SEMPO Canada Group on LInkedIn: Canadian Search Engine Marketing Professional Association on LinkedIn

TOP SEO in Canada, based in Vancouver (BC) Canada

TOP SEO Basic Member Logo: Vancouver BC eMarketing 101 SEO Services Vancouver

Search Engine Workshop Certification: Vancouver BC eMarketing 101 SEO Services Vancouver

Glossary

Keyword Prominence

The location (i.e. placement) of a given keyword in the HTML source code of a web page. The higher up in the page a particular word is, the more prominent it is and thus the more weight that word is assigned by the search engine when that word matches a keyword search done by a search engine user. Consequently, it's best to have your first paragraph be chock full of important keywords rather than superfluous marketingspeak. This concept also applies to the location of important keywords within individual HTML tags, such as heading tags, title tags, or hyperlink text. So get in the habit of starting off your title tags with a good keyword rather than "Welcome to."

View the whole glossary