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5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code: . 

SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver

Announcing a new SEM Meetup for The SEMPO Vancouver Search Engine Marketing Group on September 13 2011 in Vancouver!

“Alex is a rare talent. He is creative, smart and energetic and gets the job done. He understands Search Engine Marketing inside out. He has a true passion about Search Engine Optimization (SEO) and how to grow the business with lots of creative ideas. Alex understands all aspects of Search Engine Marketing (SEM) and what is required to grow the business and create new customers to an existing product portfolio. When we worked together we were in a position where we had to regularly understand new mobile business models and on-line marketing techniques. Alex always generated deliverables that were above and beyond what was expected of him.”

/// Christine Kovacs
Product Manager - Wireless
Teligence
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Permission Marketing /// Marketing centered around obtaining customer consent to receive information from a company. Coined and popularized by Seth Godin, permission marketing is the opposite of traditional interruption marketing. Permission marketing is about building an ongoing relationship of increasing depth with customers. In the words of Seth Godin, "turning strangers into friends, and friends into customers." Permission marketing has been hailed as a way for marketers to succeed in a world increasingly cluttered with marketing messages.

/// Read the Glossary

Search Engine Marketing Professional Organization (Canada)

Read about it on my Search Marketing blog

Glossary

IBL

Inbound Link. Links pointing from another site into your own.

View the whole glossary