02/21 /// eMetrics Marketing Optimization Summit - Toronto April 23-26, 2012 -
Mark your calendar to attend the eMetrics Marketing Optimization Summit Toronto, April 23-26, 2012. If you are responsible for the results of your company’s website, social media, ecommerce, web intelligence, data strategy, audience research and/or measurement, then this is a must attend event for you.
Hear case studies from companies such as Nissan, AOL, ESPN, Johnson & Johnson, Monster, Canadian Broadcasting Corporation, and many more.
To learn more visit the website at http://www.emetrics.org/toronto/
09/16 /// 5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011
08/30 /// SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver
07/19 /// SEMPO Canada Search Summit Post-Conference Summary
Mark your calendar to attend the eMetrics Marketing Optimization Summit Toronto, April 23-26, 2012. If you are responsible for the results of your company’s website, social media, ecommerce, web intelligence, data strategy, audience research and/or measurement, then this is a must attend event for you.
Hear case studies from companies such as Nissan, AOL, ESPN, Johnson & Johnson, Monster, Canadian Broadcasting Corporation, and many more.
To learn more visit the website at http://www.emetrics.org/toronto/
5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code: .
"I found the search engine marketing seminar very informative and content-rich. At the same time it wasn’t overwhelming. You nicely "grounded" every piece of information, so I could see how to use it. I got great value out of the program."
/// Tom Varjan
President
Dynamic Innovations Squad
Read more...
Visibility /// How well-placed your web site is in the search engines for relevant keyword searches. Also see "Invisible Web."
Search Engine Marketing Professional Organization (Canada)
Read about it on my Search Marketing blog
Glossary
CTR
Also known as Clickthrough Rate. The number of clicks on a link/page divided by the number of times it was displayed. It is presented as a percentage.
