09/16 /// 5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011 -
5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code: .
08/30 /// SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver
07/19 /// SEMPO Canada Search Summit Post-Conference Summary
06/16 /// SEMPO Canada Search Summit, Presented by Google on June 29 in Vancouver
5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code: .
SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver
Announcing a new SEM Meetup for The SEMPO Vancouver Search Engine Marketing Group on September 13 2011 in Vancouver!
"A key part of Landsea’s E-marketing campaign is search engine optimization; ensuring that travelers who use the internet to find Vancouver sightseeing tour information get directed to our web site first. For each $100.00 invested in web-based marketing, I want to see $1,000.00 in business directly attributable to that investment.”
/// Scott Mason
President & Owner
Landsea Tours: Whistler & Vancouver BC Sightseeing Bus Tours
Read more...
Ask Jeeves /// A meta search engine which can be asked questions in English. This service is also in use at Altavista.
Search Engine Marketing Professional Organization (Canada)
Read about it on my Search Marketing blog
Glossary
Contextual Link Inventory
To supplement their business models, certain text-link advertising networks have expanded their network distribution to include "contextual inventory". Most vendors of "search engine traffic" have expanded the definition of Search Engine Marketing to include this contextual inventory. Contextual or content inventory is generated when listings are displayed on pages of Web sites (usually not search engines), where the written content on the page indicates to the ad-server that the page is a good match to specific keywords and phrases. Often this matching method is validated by measuring the number of times a viewer clicks on the displayed ad.
