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09/16 /// 5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011 -

5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code:

08/30 /// SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver

07/19 /// SEMPO Canada Search Summit Post-Conference Summary

06/16 /// SEMPO Canada Search Summit, Presented by Google on June 29 in Vancouver

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Upcoming Events

5 Compelling Reasons to Attend IMC Vancouver October 3-4, 2011. And if you are SEMPO Canada members, save an additional $100 to attend IMC Conference. Get in touch with me to get your promo code:

SEMPO Vancouver SEM Meetup: September 13, 2011 at REVEL Room in Vancouver

Announcing a new SEM Meetup for The SEMPO Vancouver Search Engine Marketing Group on September 13 2011 in Vancouver!

Client Testimonial



“Nobody knows the ins and outs of Search like Alex. He’s the guy!”

/// Sandy Fleischer
General Manager
Fjord Interactive Vancouver
Read more...

Term Definition

Log File /// A file maintained on a server in which details of all file accesses are stored. Analysing log files can be a powerful way to find out about a web site's visitors, where they come from and which queries are used to access a site. Various software packages are available to analyse log files, and some are listed below. Sane Solutions provide NetTracker, which is good at analysing queries from log files. A free program called WebLog is also available.

/// Read the Glossary

Canadian Search Engine Marketing Professional Association (Canada)

Search Engine Marketing Professional Organization (Canada)

Read about it on my Search Marketing blog


SEMPO Canada: Canadian Search Engine Marketing Professional Association

SEMPO Canada Group on LInkedIn: Canadian Search Engine Marketing Professional Association on LinkedIn

TOP SEO in Canada, based in Vancouver (BC) Canada

TOP SEO Basic Member Logo: Vancouver BC eMarketing 101 SEO Services Vancouver

Search Engine Workshop Certification: Vancouver BC eMarketing 101 SEO Services Vancouver

Glossary

Click Fraud

Click Fraud is no different than stealing money from a competitor. This is how it works: people maliciously click on ads to purposely eat away at a competitor's ad budget; even on a small scale this can be damaging to a competitor. The most aggressive click fraud is when a network of computers with specially created software is used to maliciously click on a competitor's pay per click advertisements in order to waste their money and destroy their advertising campaign.

View the whole glossary