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PPC PlanningPPC 101 Education/// Posted by Alexandre Brabant on Tuesday, November 20, 2007

PPC Management Tools: Spy on your Competitors with KeywordSpy.com

I got informed last week of a new competitive intelligence tool that is worth talking about. It is called KeywordSpy.com. KeywordSpy gives you the opportunity to immediately track down your competitors and gather keywords for the promotional campaign of your online business. I played with it for a few minutes and I found it very helpful and easy to use in order to understand how many keywords your competitors have in their basket, how much they are paying for it and the corresponding rank. Remember, if your competitors only have a few dozens of keywords, they are not capitalizing in the power of The Long Tail. Therefore, if you use this PPC Management Tool , you can beat them with a better Search Marketing plan.

Here is an example on competitive information KeywordSpy can gather on Whistler.com online market place. Feel free to Mouse over the question marks (?) in order to have the definition of what each column means.

Here are some additional informations on KeywordSpy:
KeywordSpy is keyword research technology where you can also earn and even surpass what your competitors are making with Google Adwords and Yahoo Search Marketing (formerly known as Overture). KeywordSpy gives you the key to their success: a good ad-campaign with the right keywords. It also has a ClickBank Affiliates Search Engine where you can see the actual market landscape at ClickBank.

It offers Free trials. For more information, feel free to communicate with Tolits Bana: linksline{at}gmail.com

Comments

  1. omg I didn’t know that. Thats for sharing! I am trying it right now!

    Posted by Best Pay Per Click on 10/17 at 03:15 PM
  2. I’ve heard of this tool before but it seems inaccurate and unreliable to me.

    Posted by Samantha on 11/10 at 10:28 PM
  3. In addition to previous post, the free utility synonymbase.com for selection keywords and as similar(wow!) keywords for your website. KeywordSpy costs money - SynonymBase not. Sorry for my english, im from Thailand.

    Posted by graham on 03/08 at 04:54 AM