HealthPricer is looking for an Online Marketing Specialist (SEO)

Is it just me or everyone is looking for an SEO person these days? I got a phone call minutes ago from Robin de Pelham, Recruitment Specialist for HealthPricer.com and she is looking to hire a Junior Search Engine Optimization (SEO) Specialist. The Office is in Vancouver (BC). Since I am not a good fit for this position, here is the job description:

Online Marketing Specialist (SEO)
HealthPricer is a comparison shopping engine committed to making it easier and faster
for consumers to find healthcare products at the best price from trusted online retailers.
If you are interested in being at the leading edge of e-commerce/ product search, search
engine optimization, visitor acquisition strategies, and online marketing, HealthPricer is
the place to be.

The culture and company is for you if you are looking for a company where you get
direct access to the senior leaders, there is an opportunity to see the big picture first
hand, and you want to work with casual and talented people. You are also someone
who likes to build stuff, believes in the power of the Internet and you like to be an expert
at the forefront of your industry. You will be starting with the company in the early
stages, which means you will be critical to shaping the culture and future.

The Online Marketing Specialist (SEO) will execute and implement Search Engine
Optimization (SEO) strategies for various HealthPricer.com departments by understanding
customer segmentation and creating tags and keywords that increase traffic from the
target market segments. By tracking, reporting and acting on the results of SEO metrics,
the Online Marketing Specialist will improve HealthPricer’s visibility in the marketplace.

Responsibilities include:
Develops keyword rich content for various products/ product groups and
departments.
Develops title tags and meta-tag to increase online visibility.
Researches health industry terminology keywords and calls to action used by
target audience.
Researches inbound links.
Prepares and analyzes reports on organic search rankings using tools such as
WebPosition.
Prepares and analyzes reports of organic search traffic and the sites status in the
various search engines.
Performs continuous revision and refinement of keywords, title-tags and metatags.

Qualifications include:
Degree or diploma in Marketing, Computer Science or another relevant field.
Training in search engine marketing or internet marketing.
1+ years of industry experience in a technology or online marketing function.
1+ years experience using SEO tools such as WebPosition, WordTracker,
Keyword Density, Google and Yahoo Keyword tools.
In-depth knowledge of SEO principles, factors and techniques (including meta
tags and Google page ranking factors).
Demonstrated experience writing and editing copy for health or comparisonshopping
websites.
Proven experience with sitemap protocols, especially Google.
Expert Microsoft Office skills, particularly in Word and Excel.
Intermediate experience writing HTML and XML code.
Strong understanding of web analytics.
Strong understanding of E-Commerce.
Proven search engine marketing success.

To Apply
Please submit your resume in PDF, MS Word or RTF format via email to
rdepelham{at}healthpricer{dot}com.

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Comments

1. RxPop.com is another site where you can compare up-to-date prices on over 13,000 medications being sold by around 50 of the Internet’s largest and most reputable pharmacies.

   RxPop.com extends users the ability to search for brand and generic drugs alphabetically, by name or keyword, or by using drop down menus to view the most popular drugs and by drug category. RxPop features a fresh look and feel that incorporates an intuitive, user-friendly navigation and “Call to Action” graphics to help guide visitors through RxPop.com.

   RxPop.com is among the Internet’s most recognized and fastest emerging Pharmaceutical/Health brands.

   Posted by Ashley on 03/02 at 02:51 AM