eMarketing101.net: Traffic Means Business   Contact UsSite Map

Previous Posts

Archives

February 2012
September 2011
August 2011
July 2011
June 2011
April 2011
March 2011
January 2011
November 2010
August 2010
June 2010
April 2010
March 2010
February 2010
January 2010
November 2009
September 2009
August 2009
July 2009
June 2009
May 2009
April 2009
March 2009
February 2009
January 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
October 2007
September 2007
August 2007
July 2007
June 2007
May 2007
April 2007
March 2007
February 2007
January 2007
December 2006

Complete Archives

Categories

AdHack

Search Marketing News

Annoyances

Black Hat SEO Techniques

Other Resources & Links

Blogging & RSS Promotion

Canadian Search Community

Canadian SEM Issues

SEM en Français

Domain Name Issues

eCommerce

Keyword Research

eMarketing 101 General

Francouver

Free Webcast

eMarketing 101 Projects

Google *Stuff*

eMarketing 101 Promotion

En Français

General

Hopstudios Projects

International SEM

Love & Please Share

Link Building Best Practices

Music

Musique (Francophone)

Video Content

PPC Planning

Personal

Search Engines Market Share

Search Marketing Smile

SEM *Must* Read!

Rants

eMarketing 101 News

PPC 101 Education

SEM Best Practices

SEM Events

SEM Glossary

SEM Studies & Research

SEM Whitepaper & Reports

SEM & Usability Experiments

SEM Local Events

SEO Advices for Beginners

SEO Planning for Beginners

SEMPO Canada Updates

SEO Tools

SEO Ranking Factors

Sports (Francophone)

Spectacular SEM Results

Vacation

Vision & Future Trends

ROI & Results

Web Analytics

Web Copywriting

Web Strategy Partners

White Hat SEO Techniques

Category Archives

Blogroll

Out of my Gord - By Gord Hotchkiss

GrokDotCom - By Brian Eisenberg

Link Building Best Practices Blog

Search Engine Watch

SEM Hints: Search Engine Marketing Hints, Tips & Tools For Online Businesses

Search Engine Land - by Danny Sullivan

Virtual Marketing Blog: Internet Marketing News, Reviews and Insights

Search Insider

SEMPO Global Search Marketing Blog

ClickZ Online Marketing News

Pandia Search Engine News

Search Marketing Expo News

SEMPO Canada Search Marketing Blog

SiteProNews SEO Blog

Complete Blog List

Feeds

  Web feed Main RSS feed

  Web feed Jobs feed

eMarketing blog

Search Marketing NewsSEM en FrançaisGoogle *Stuff*/// Posted by Alexandre Brabant on Friday, March 14, 2008

Ecogle.fr All Black Search Engine a Greener Solution than Google?

I am not sure what to think about this, if this is true or not, and I would really like to have your comments. I just got an email from Quebec about a new search engine (sic), ecogle.fr, a supposedly greener approach to our beloved Google. They claim that white pixels take way more energy than black pixels and as such we should turn to their solution instead. We would still get Google search results but with a different (black) user interface essentially. As such, this is what it would look like:

Please try it and let me know what you think. I am not convinced that I would like to search in the dark. I think the claim of saving energy would better suit traditional media people because of the insane amount of junk mail we receive and as such, we should leave Google alone for the time being, but that is just me.

Here is the original email, en Français:

Comme vous le savez, l’état de notre planète est de pire en pire. Effet de serre, pollution des océans, etc. Nous nous devons de faire des économies d’énergie, et ce pour la protection de nos enfants, de toutes les espèces animales, végétales, pour la protection de la Terre en général.

Un blogueur canadien a démontré il y a quelques temps que si le site Google était noir, on pourrait économiser 750 mégawatts-heures par an, soit toute l’énergie produite par 1000 petites éoliennes ou par 26 turbines du barrage des Trois Gorges en Chine (barrage dont la construction, faut-il le rappeler, a engendré le déménagement de plus d’un million de Chinois, qu’ils le veuillent ou non). Cette économie est dûe au fait que les pixels blancs nécessitent plus d’énergie que les pixels noirs pour s’afficher sur vos écrans.

Suite à cette démonstration, un nouveau moteur de recherches noir est né, Écogle (ecogle.fr), moteur de recherches qui utilise toutes les données de Google.

J’incite donc tous ceux qui reçoivent ce mail à mettre Ecogle.fr en page d’accueil, ou au moins à changer cette habitude d’aller sur Google, et d’utiliser Ecogle. Un geste qui ne coute rien, et qui à grande échelle, aura une influence sur la santé de notre environnement.

Merci de votre attention, et merci de faire en sorte que notre planète resplendisse à nouveau.

Bertrand Caussin
Président
Greenpeace France

Comments

  1. It is a very interesting idea. I don’t have any scientific experiments to back this but I remember from the times when I still used flat screen monitors:

    If you leave an old monitor turned on for a week and it displays a chart of different colours, the part of monitor’s screen that displays white colour burns out (this part turns pinkish or greenish) whereas the part that displays the black, is completely OK. I was a kid when I did that and didn’t care to delve any deeper in this issue but I would expect that white really consumes more energy than black.

    Posted by Domain Jim on 08/31 at 08:07 AM
  2. This has to be a hoax!  I can’t imagine Google allowing someone to copy their name so close or that black pixels are much different from white pixels in term of energy consumption.

    Posted by Energy Conservation Tips on 12/06 at 08:47 PM
  3. They claim that white pixels take way more energy than black pixels

    Posted by used car parts on 12/30 at 11:11 AM
  4. Il serait intéressant de noter que si la page affichée serait plus économe en noir, l’impression produit l’effet inverse.

    Un site qui bascule en noir devrait donc prévoir des pages blanches spécifiques pour l’impression afin de rester cohérent avec la démarche.

    Posted by Numérique on 02/16 at 03:31 AM