Director of SEM/SEO Needed for a Vancouver Advertising Agency

I came across this job posting which sounds interesting. I just want to share it around. I am always puzzled when I see acronyms like SEM and SEO side by side in a job title though because the SEM expression includes all the SEO initiatives. Therefore, SEM is not equivalent to Pay per Click (PPC) as most people might think. SEM includes all the search marketing initiatives: paid and non-paid search strategies.  Anyway, here is the job with the contact info:

Our client is a highly prestigious organization that is one of Canada’s top Advertising and Public Relations companies. They are currently seeking a Director of Search Engine Management/Search Engine Optimization. If you would like to join one of Canada’s leading firms, please contact The Personnel Department at 604-685-3530 or email your resume to permanent{at}goodstaff{dot}com

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Comments

1. Hi Alexandre,
   Hope one good turn deserves another, as I have been trying to approach anyone attending this year’s SES inn San Jose.
   I too have an opening for a
   true SEM w/ an established client-company,
   developing a new enterprise-wide Web Services
   company in the Midwest USA. Thought you would be gracious enought to pass mine on too :
   *
   .Net Software Development:  On-Line SEO Manager

   Various responsibilities in an established MS Centric effort for new Information Technology . Start Up, Launch, and, Enhance new product development to meet loan regulatory and compliance requirements for new Internet Lending Practice. Web originated loan underwriting will

   be an eLoan / iNet product for branding and channel sales. Work extensively with business analysts, programmers and quality testers to take software from theory to production. 

   Reports to CIO
   Salary :  To 90K - Plus Double Digit Bonus - DOE

   Full Relocation

   Thanks in advance,
   Tom

   Thomas Birdsell
   Consultant, IT Division
   Spencer Reed Group LLC
   6900 College Blvd. Suite One
   Overland Park, Kansas 66211
   (913) 327-2833 Office
   800-477-5035 Toll Free
   

   Posted by Thomas Birdsell on 08/22 at 09:35 AM

2. This job sounds harder than it really is. I’ve been doing some SEO myself and at first the term was scaring me but after some research I was convinced of it’s utility.

   Posted by offshore solutions on 02/19 at 05:56 PM

3. SEO doesn’t seem to be the field that one can have a diploma in because of what I know nobody learns the internet strategies in college. So how can one get this job? I’m interested but I don’t have any experience working in a large firm or anything but I do think I can manage. Ain’t this just a big paradox? One needs to get hired in order to gain the experience but on the other side, no one will hire you without the experience…

   Posted by Mortgage Calculator on 04/30 at 04:16 AM

4. Hi Alexandre,
   Again one good turn deserves another, as I have another SEO position w/ the same client posted last year. It is significantly upgraded.
   The salary will go to 120K, for a SEO Business Team Leader. Someone that has an emphasis in PPC, and Affiliate programs, as well as Analytics, now that they have launched thier new .Net - Web 2.0 web services, and can drive
   thier ROI campaigns. They are an established client-company, operating in 23 states located here in Kansas USA. Thought you would be gracious enought to pass this on as well :
   *

   Results-oriented Internet business marketing specialist, with notable successes in directing a broad range
   of SEO/SEM ROI initiatives. Must be able to build optimal SEO strategies and SEM campaigns, PPC and PPP programs. Proven development of strategic online media planning/buying, and revenue generations .  Proven track record of increasing revenue, profit, national market share, client acquisition, and brand awareness. Solid track history for successful corporate advance for rapid building of clients and affiliates.

   The purpose of this position is to serve as the leader of the new marketing department’s data analysis team. 
   
   This position as Team Leader provides monthly department metrics and performs ad-hoc analysis of marketing programs for the President, and Sr.  Management. This position is also one of the business leaders for the ongoing Web-Services development, responsible for creating the vision for improved broker data, assisting IT in execution of ROI deliverables , and providing/planning on new data mining applications for the company as the new data sources become available. Team and leader will use data mining and data modeling to assist and discover marketing, operational and company business opportunities.
   
   The Team Leader is responsible for establishing the team’s vision and goals, maintaining cost-center budget and ensuring the team’s deliverables are complete on time and with a high degree of quality.
   Requirements Include :
   Education and Experience
    Requires a Bachelor’s degree in Business Administration, finance or a related field, plus 5 years of related experience or advanced degree.
    Experience in sales and marketing analysis in a B2B sales and marketing organization as well as data mining and data modeling project experience.
    Experience supervising analysts and building teams in the past in preferred.
   
   Knowledge and skills
    Thorough understanding of business issues and concepts related to insurance or financial services industry.
    Strong analytical skill, the ability to manipulate and develop databases, and the ability to extract information or data from sales channels using various analytical tools and procedures. 
    Ability to deal with ambiguity and the corresponding ability to quickly provide sound decision and recommendations with less then complete information.
    Experience in measuring marketing programs and sales strategies.
    Ability to recognize new business opportunities through the use of advance analytics.
    Strong oral, written and presentation skills to effectively communicate the analytical results.
    Requires good organizational skills and self motivation to independently complete multiple complex tasks in a timely and accurate manner, and ability to prioritize various projects.
    Requires the ability to consult multiple organizational areas to influence resource allocation.
    Experience in database management and the ability manipulate data from multiple sources into usable formats that management can use to make key decision.
    Ability to develop tools and solutions to gain productivity and key insights.
    Ability to lead and develop analysts to take on increasing roles in the organization.
    Knowledge of Microsoft .Net Web 2.0 a strong plus

   Posted by Tom on 04/30 at 06:21 AM

5. SEO and SEM and two different objectives
   SEM is a paid for item while SEO is much more difficult and requires a knowledge of the search engines

   Posted by houston storage on 10/17 at 07:06 PM

6. Can you tell me the difference between seo and sem?

   Posted by afffordable webdesign on 11/24 at 02:40 AM

7. Could you provide me about black hat seo and white hat seo?

   Posted by UK SEO Consultancy Blog on 01/02 at 12:53 AM